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GK to launch whimsical line of gymnastics leotards
Apr '13
GK, the world’s leading brand of gymnastics apparel, is pleased to announce a new partnership with internationally recognized Cirque du Soleil.

The two brands, each known for imagination and innovation, will collaborate to develop an exclusive collection of workout leotards that combines GK’s exclusive fit and the whimsical artistry of Cirque du Soleil.

"Working with Cirque du Soleil is a dream come true,” said Kelly McKeown, Executive Vice President of Corporate Relations & Design for GK.

“The creative inspiration provided to our design team included imagery of textiles, costumes, and set designs from various shows.

"This has ignited the imagination of our designers to create an exquisite, unique and fantasy-like collection of leotards. We are thrilled to work with Cirque du Soleil as the synergy between our brands is evident."

“Cirque du Soleil is happy to partner with GK who brings an innovative spirit to the industry of gymnastics apparel,” said Marie-Josée Lamy, Senior Director of Licensing & Consumer Products Partnerships at Cirque du Soleil. “Both our companies strive for innovation, creativity, and quality.”

A perfect combination of form, function, and fantasy, the eight new GK leotard designs will transport gymnasts into the dreamlike fantasy world of Cirque du Soleil. The collection will feature never before seen engineered prints and cutting edge embellishments new to the gymnastics industry.

GK Gymnastics Apparel

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