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Olympic Triathlete Gwen Jorgensen new face of ASICS
23
Apr '13
ASICS America is pleased to announce the addition of Olympic Triathlete, Gwen Jorgensen, to its roster of elite athletes. Renowned for being one of the world's leading high performance footwear and apparel brands, ASICS will support Jorgensen as she continues her career as one of the fiercest female triathletes of her generation. The relationship was kicked off this past weekend with Gwen's win at the 2013 Omegawave World Triathlon San Diego. Gwen completed the course in 01:59:59, to earn her third World Triathlon Series win and the first USA Triathlon Elite National Championships title of her career.

Less than two years after completing her first competitive triathlon, Gwen placed second in the ITU World Championship Series, the best finish by an American woman in the history of the event at the time, and claimed the first female spot on the 2012 United States Olympic Triathlon Team. Her sights are already set on qualifying for her second Olympic Team and representing the United States at the Rio 2016 Olympic Games.

"I am thrilled to join the ASICS team and look forward to the support from such an esteemed brand," Jorgensen commented. "ASICS has such a wide range of quality products, so it was an easy decision for me to partner with them. This relationship will play a major role in my career and I look forward to what lies ahead."

ASICS was honored to lend support to Gwen this past weekend in the 2013 Omegawave World Triathlon San Diego, who competed in the ASICS GEL-Lyte33.

"Gwen is a phenomenal, world class athlete, and we admire her drive and dedication," says ASICS Athlete Manager, Annie Adams. "She has a determination that reflects ASICS' own ambition, and we are honored to have such a rising star join our stellar roster of triathletes. We congratulate Gwen on her win this past weekend and look forward to supporting her in all of her future endeavors."

About ASICS

Anima Sana In Corpore Sano, meaning "A Sound Mind in a Sound Body," is an old Latin phrase from which ASICS is derived and the fundamental platform on which the brand still stands. The company was founded more than 60 years ago by Kihachiro Onitsuka and is now a leading designer and manufacturer of performance athletic shoes, apparel and accessories. 

ASICS America

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