Home / Knowledge / News / Apparel/Garments / The Grommet to offer Tunisian Fouta towels
The Grommet to offer Tunisian Fouta towels
08
May '13
The Grommet, an online shopping site and product launch platform for innovative and undiscovered products, is working with fashion designer to feature Scents and Feel, Tunisian Fouta towels. The Grommet seeks out innovative, problem solving products and these Tunisian towels really raise the bar in terms of quality.

Plush terry cloth towels are so ubiquitous that many have come to equate fluffiness with quality -- but fluff factor isn’t the real measure of luxury. In the Mediterranean region, fouta refers to multipurpose linens that come in various shapes and sizes to form towels, tablecloths, cover-ups and more.

Jenny Haik, a longtime fashion designer, lived in Tunisia as a child and always wanted to revisit the rich traditions of the region, including the hammam, or steam room, for cleansing and relaxation. Through the company she founded, Scents & Feel, she’s reinterpreting Tunisia’s ancestral body-care practices for a modern audience.

Jenny’s fouta towels are ideal for creating a spa-like experience. They’re hand-woven on looms using natural cotton to create a unique dimensional weave that feels great against skin. They’re absorptive, quick drying, and incredibly versatile.

One can use a fouta as a bath or beach towel, shawl, picnic blanket, bed cover or tablecloth. They’re generously sized, but because fouta towels are thinner than conventional terry cloth, they’re lightweight, easy to pack, and don’t feel bulky if worn as a cover-up.

Jenny’s original designs interpret classic patterns and motifs in fresh ways, which makes her foutas equally at home in modern and traditional environments.

About The Grommet

The Grommet is a highly curated online marketplace and launch platform for products of great utility, style or invention that haven’t hit the big-time yet. The Grommet seeks out these unique products, carefully tests them, and produces a video review of each one telling the story behind its creation.

The Grommet is rooted in the philosophy of Citizen Commerce whereby regular people form the commerce experience by suggesting products that reflect their values and interests. Citizen Commerce turns the typical top down retailer approach sideways, encourages global product innovation from small producers, and satisfies the consumer’s need to know the stories behind and origins of favorite products. The company was also just named one of the hottest sites of 2013 by Internet Retailer.

The Grommet


Must ReadView All

Courtesy: Sympatex Technologies

Textiles | On 23rd Feb 2018

Sympatex, Ricosta jointly move towards sustainability

Sympatex Technologies is moving towards sustainability with its...

Courtesy: Business wire

Information Technology | On 23rd Feb 2018

CLO Virtual Fashion launches CLO 4.0 & new website

CLO Virtual Fashion, a leading developer of cutting-edge 3D garment...

Courtesy: Delta Galil

Apparel/Garments | On 23rd Feb 2018

Delta Galil 2017 sales up 16% to $1,368.1 million

Delta Galil sales for full year 2017 increased 16 per cent to...

Interviews View All

Amardeep Singh
Orient Craft

'In export markets, the trend in terms of embroidery, is towards matte...

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

February 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
70.6%
No
12.7%
Skip
16.7%

Total Votes: 102

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.7%
No
29.4%
Skip
6.9%

Total Votes: 102

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
88.2%
No
8.8%
Skip
2.9%

Total Votes: 102

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
83.3%
No
7.8%
Skip
8.8%

Total Votes: 102


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search