Home / Knowledge / News / Apparel/Garments / Alvanon to show technical fit mannequins at Texprocess
Alvanon to show technical fit mannequins at Texprocess
31
May '13
Alvanon, the world’s leading apparel size and fit expert, has announced that it is to show, for the first time, its new AlvaForm Hohenstein Series of technical fit fashion mannequins at Texprocess Frankfurt 2013, stand number E81, hall 4, Messe Frankfurt, Germany, June 10th to 13th 2013. 

The recently launched AlvaForm Hohenstein Series is based on a new ‘de facto’ optimum fit standard that enables garment suppliers to make consistently better fitting clothes for consumers in Germany and across Northern and Eastern Europe.

Developed by Alvanon in close collaboration with Germany’s most prestigious independent research and testing institution, the Hohenstein Institute, the AlvaForm Hohenstein Series is based on the compilation and analysis of 3D body scan measurements and health data from over 25,000 men and women aged between 30 to 55 in Germany and Northern/Eastern Europe. 

The accuracy of the new AlvaForm Hohenstein Series significantly improves the fit experience for consumers and boosts conversion and sell-through rates for retailers, while reducing returns and increasing consumer brand loyalty. 

Implementing the new standard-based AlvaForm Hohenstein Series into the product development process also delivers more consistent and efficient production and execution of fit for brands and retailers in their factories and throughout their global supply chains.

The AlvaForm Hohenstein Series accurately and realistically represents the dominant body shape and posture characteristics of 30 to 55 year old men and women in Northern and Eastern Europe and complements Alvanon's existing EU Series of technical fit forms launched in 2011 for the younger 20 to 35 year-old consumer demographic. 

In addition to the AlvaForm Hohenstein Series, Alvanon will be showing technical fit forms from its latest AlvaForm ranges to include a Chinese woman soft stand; US Missy half stand; EU Series male and toddler stands;  Shape GB children’s stand; Global Plus women’s stand; Men’s Tailoring half stand; and a Swimwear/Lingerie torso stand. 

Senior Alvanon executives will be on hand at the exhibition to explain how each AlvaForm is customised to accurately represent the dominant body shape and posture characteristics specific to countries, regions or to named fashion brands and retailers and to demonstrate how the realistic forms can be utilised from conceptual design through to fitting and final production.

Alvanon


Must ReadView All

Textiles | On 27th Jun 2017

Govt defers tax deduction at source provision under GST

E-commerce players in India will not be required to deduct tax on...

Apparel/Garments | On 27th Jun 2017

Future Group aims Rs 12,000 crore in fashion business

Future Group, which runs retail stores across India under various...

Textiles | On 27th Jun 2017

AEPC & NSDL to help exporters with GST compliances

Apparel Export Promotion Council (AEPC) and National Securities...

Interviews View All

Amardeep Singh
Orient Craft

'In export markets, the trend in terms of embroidery, is towards matte...

Yashiki Gumber
Sahiba Fabrics

Fabric does not restrict us from fashion trends

Divyesh Mashruwala
Akshar Industries

Surat dominates foiling, embossing and pleating

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Suresh Patel
Sidwin Fabric

Sidwin Fabric is a manufacturer and exporter of polypropylene textiles and ...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Rupa Sood and Sharan Apparao
Nayaab

Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search