The scale and scope of the project is a testament to Chico's and the Chico's customer's dedication to making a difference in women's lives. Now through August 18th, 2013, the company will accept both new and gently worn jeans at all Chico's boutiques across the country. With every pair of jeans donated, Chico's will offer $20 off any denim purchase through the end of the campaign.
The Chico's Denim Days initiative is national in scope but local in nature -- directly impacting communities where the jeans are donated. Each of Chico's boutiques will work with its community's women's shelter to help local women in need.
"Chico's is passionate about helping women and children in need. That's why we're so excited about our new partnership with the NNEDV. They are doing such critical and innovative work to support women," said Cinny Murray, Chico's President. "Our denim donation program not only enables us to give back to our communities, it also allows our customers to give back, rewards the customers for their contributions, and spreads the word about an incredible organization."
The NNEDV is the leading voice for survivors of domestic violence. Representing over 2,000 shelter programs across 56 state and territory coalitions throughout the United States, the NNEDV continues to be a vital partner to help spread the word and make a difference in women's lives.
"So many victims of domestic violence flee their homes and seek shelter with nothing more than the clothes on their backs," said Kim Gandy, President of the National Network to End Domestic Violence (NNEDV).
"Our shelters across the country are ecstatic that they will be receiving jeans donated by Chico's customers, which will support women who are finally in a safe place and trying to rebuild their lives. The National Network to End Domestic Violence applauds Chico's for partnering local stores with local domestic violence shelters to raise awareness about abuse, provide wearable jeans to local shelters, and raise critically needed funds."
The Chico's brand offers women a combination of great style, one-of-a-kind details and amazing personal service. Chico's currently operates 616 boutiques and 106 outlets throughout the U.S., publishes a monthly catalog and offers round-the-clock shopping on website.
Textiles | On 20th Oct 2016
The Indian polyester market witnessed a demand growth of 14 per cent...
Fashion | On 20th Oct 2016
Replay, the iconic Germany based denim brand, is planning to get into ...
Textiles | On 20th Oct 2016
A bailout package of Rs 200 billion has been proposed by the Pakistan ...
‘As a brand, Puma is always looking for new and innovative ways to inspire ...
‘There is huge demand in the Indian lingerie market for non-wired styles.’
‘Buying crowdsourced or creative designs are much more appealing to the...
Technical Absorbents Ltd
Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...
The Indian market has huge potential in technical textiles, and by far,...
Nature Works LLC
Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...
Silvia Venturini Fendi
"Yes, my confidence and positive attitude are my strengths and should be...
Sonam and Paras Modi's Sva Couture is synonymous with head-turning...
Gildan Activewear SRL
Gildan Activewear, a manufacturer and marketer of branded clothing and...