Following on from the original partnership between the two parties, which dates back to 2009, the new agreement will see Chinese swimmers, including Gold medallists from the recent 15th FINA World Championships including Sun Yang, Liu Zige and Zhao Jing, wear Speedo swimwear and equipment in all swimming competitions and related swimming events for the next four years.
The partnership has already seen Chinese swimmers stand out in patriotic black, red and gold versions of the Speedo Fastskin LZR Racer Elite 2 swimsuit at the Championships in Barcelona, Spain. Members of the team also wore national team branded Speedo Fastskin3 caps and limited edition Speedo Fastskin3 Elite goggles in Chinese red and white.
As part of the agreement, China Swimming Association will also promote Speedo products and host a Speedo sales booth at its events, while athletes will take part in team appearances and media activity on behalf of Speedo for the duration of the agreement.
Sean Hastings, Vice President of Product and Marketing for Speedo International said: “The China Swimming Team is one of the most formidable forces in world swimming, and Speedo is delighted to extend its agreement with the China Swimming Association.
“The team has already achieved some great results at the 15th FINA World Championships in Barcelona, and we’re certain that they will enjoy yet more success wearing Speedo swimwear in the months and years to come.”
Textiles | On 29th Apr 2017
The textile sector could have a uniform Goods and Services Tax (GST)...
Textiles | On 30th Apr 2017
Indian Government is working to revamp the technology mission on...
Apparel/Garments | On 30th Apr 2017
Columbia Sportswear Company has announced record net sales of $543.8...
‘The share of kidswear segment in the online sector is still small in...
Max Fashion India
‘Traditional high-street retailers are now willing to offer franchisees to ...
Balavigna Weaving Mills Pvt Ltd
The biggest challenge that the weaving industry faces is high price
Swerea IVF AB
Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...
Larry L Kinn
Larry L Kinn, Senior Vice President - Operations Americas of Suominen...
Schlegel und Partner
Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...
Rupa Sood and Sharan Apparao
Nayaab, an exhibition meant to celebrate Indian weaves, is in its second...
Silvia Venturini Fendi
"Yes, my confidence and positive attitude are my strengths and should be...
She grew up in the walled city of Old Delhi, completed her studies, and...