Home / Knowledge / News / Apparel/Garments / Etailer Lewis & Taylor adds luxury denim fabrics range
Etailer Lewis & Taylor adds luxury denim fabrics range
12
Aug '13
Lewis and Taylor Shirts have added a range of luxury denim fabrics to their website, allowing customers to create a smart casual look with the same high levels of tailoring and the benefits of a custom fit. Lewis and Taylor offer over 470 fabric styles, with the vast majority being formal dress shirts, but the option of denim allows Lewis and Taylor to offer something unique to their customers.

Although Lewis and Taylor are aware that denim may not be seen as a traditional fit with a custom tailor, they recognize that styles are changing and in many countries smart casual is becoming more accepted in work environments.

With this in mind, they want to create the best denim shirts available anywhere. Their sourcing teams have identified a high quality denim fabric that is light but densely woven and strong. It also has a slight stretch which will allow customers to design fitted denim shirts that offer optimum levels of comfort.

As Ed Rossiter points out, “from time to time we get requests from existing customers to create a special shirt. We go out and find the fabric and get the shirt made. A couple of months ago we created a denim shirt with red contrast button stitching. The shirt looked good so we posted it on Facebook.” He goes on to say, “The Facebook posting drew lots of interest and even after some time we were still getting messages about it, so we decided to add a denim offering to our fabric selection.”

The addition of premium denim shirting continues Lewis and Taylor’s desire to offer the best service to customers for custom shirts and leads in innovation in the on-line tailoring industry. The denim shirts will normally be manufactured using a softer collar and cuff, reflecting the smart casual nature of the product.

Lewis & Taylor

Must ReadView All

Textiles | On 17th Jan 2017

GST rollout from July 1; states to control small taxpayers

The Centre and states have reached a consensus on the issue of dual...

Textiles | On 17th Jan 2017

Reliance Industries net increases 3.6% in Q3FY17

In the three months ended December 31, 2016, India’s biggest private...

Courtesy: Carnegie Fabrics

Textiles | On 17th Jan 2017

Calera Capital acquires majority stake in Carnegie Fabrics

Private equity firm Calera Capital has bought a majority stake in...

Interviews View All

Sunil Rathore
Lacoste India

‘New vendor is welcome if he offers cost, quality and timely delivery’

Pratik Bachkaniwala
Palod Himson Machines

Fabric processing machines are picking up

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search