Home / Knowledge / News / Apparel/Garments / Coldwater Creek appoints Deborah Cavanagh as CMO
Coldwater Creek appoints Deborah Cavanagh as CMO
16
Aug '13
Coldwater Creek announced the appointment of Deborah Cavanagh as Senior Vice President and Chief Marketing Officer, effective September 16, 2013. Ms. Cavanagh will lead Coldwater Creek's multi-channel brand marketing and creative services, and will report directly to Jill Dean, President and Chief Executive Officer.

"We are delighted to welcome Deb Cavanagh to Coldwater Creek," said Jill Dean, President and Chief Executive Officer. "She brings a tremendous amount of experience building and repositioning brands, as well as driving growth through a multi-channel business platform. We look forward to the many contributions she will make leading our marketing efforts."

Deborah Cavanagh said, "I am excited to join Coldwater Creek and to be part of the revitalization of this brand. There is a meaningful opportunity to continue to reengage our core customers, and connect with new ones, through strategic and creative marketing campaigns. I look forward to working with the talented team at Coldwater Creek to create compelling and differentiated marketing campaigns to enhance brand awareness and customer loyalty."

Ms. Cavanagh has extensive experience as a marketing executive with a track record of driving growth by implementing authentic and innovative brand building programs. Most recently she held the position of Senior Vice President, Brand Marketing LOFT, where she successfully led the repositioning of LOFT as a fully differentiated brand from Ann Taylor Loft. Prior to LOFT, Ms. Cavanagh was the Associate Publisher, Creative Services at VOGUE. Over her career, Ms. Cavanagh has held marketing leadership roles at several industry-leading media brands, including Harper's Bazaar, Men's Health, Condé Nast Traveler, and SELF.

Coldwater Creek is a leading specialty retailer of women's apparel, jewelry, and accessories. The Company was founded in 1984 in Sandpoint, Idaho, and sells its merchandise through premium retail stores across the country, online, and through its mobile applications.

Coldwater Creek

Must ReadView All

Textiles | On 29th Mar 2017

'Increase in demand for organic designer linen'

There has been an increase in the demand for organic designer linen....

Apparel/Garments | On 29th Mar 2017

Jo-Ann launches 'Buy Online, Pick Up in Store' service

Jo-Ann Fabric and Craft Stores, a specialty retailer of crafts and...

Textiles | On 28th Mar 2017

India may impose duty on elastomeric filament yarn

The Government of India is likely to impose anti-dumping duty on...

Interviews View All

Hannah Lane
Redress

Encouragement from brands will motivate supply chains to become more...

Nitin Bhatia
Trend Arrest

Setting up a brand for online selling is easy, but running the brand is not

Ghanshyam Ghoghari
Kimora Fashion

Bridalwear is not about reds and whites anymore

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search