Home / Knowledge / News / Apparel/Garments / Björn Borg AW line inspired from college dropouts
Björn Borg AW line inspired from college dropouts
03
Sep '13
Punky tartan prints strike a chord in this season’s tennis line from Björn Borg Apparel. Combine with a biker jacket both on and off court.

The Björn Borg AW13 collection takes inspiration from college dropouts and challenges the establishment.

The overall collection shows a vibrant clash in preppy mixed with biker influences. It features classic college colours like navy, burgundy, ochre and dark green in an unruly mix with bright neon colour accents.

The men's collection consists of a sport performance line with running and tennis in focus. A lifestyle line complements the performance pieces here the two lines combined signify the difference between the tennis player Björn Borg’s personality on and off the court. Highlights from the collection are preppy quilted blazers, sporty nylon, sweats and subtle biker elements

The women's collection displays and even stronger focus on sports performance, focusing on tennis, workout and running. This collection is nothing for the shy flower. Tartan prints in red and dark green rebel against everything that classic tennis and running stands for – without compromising on style and function.

Lifestyle pieces within the women’s collection can be easily integrated with the performance collection. In the performance running and workout collections, neon stitching is used in a subtle manner to make the products a bit more edgy.

Other highlights from the women’s collection are biker jackets and chinos in sweat fabric as well as high quality sports jackets with wax coatings.

Björn Borg


Must ReadView All

Textiles | On 19th Sep 2017

Karl Mayer expands service operations in Asia

Karl Mayer, a world leader in the production of warp knitting and...

Textiles | On 19th Sep 2017

Welspun bags Made in Green label by Oeko-Tex

Welspun, a leading home textiles manufacturer, has been awarded Made...

Courtesy: SGS

Textiles | On 19th Sep 2017

SGS expands testing facilities in Naucalpan, Mexico

SGS has expanded testing facilities in Naucalpan, Mexico, creating a...

Interviews View All

Top executives
Textile industry, India

The event should be organised every year

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Shiladitya K Joshi
Truetzschler India Private Limited

India ITME provides a platform to interact with our stakeholders

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

September 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
74.5%
No
12.8%
Skip
12.8%

Total Votes: 47

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.7%
No
25.5%
Skip
12.8%

Total Votes: 47

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.2%
No
6.4%
Skip
6.4%

Total Votes: 47

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
70.2%
No
10.6%
Skip
19.1%

Total Votes: 47


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search