MANGO, Spain’s most international fashion brand, has put its MANGO KIDS collection on sale.
The new line of children's clothing, aimed at children aged 3 to 12, will include both basic garments and more on-trend garments, and will also adapt some of the best-sellers from the women's collection for girls: the so-called “mini-me”.
The collection will also include accessories, footwear and underwear. For this new project, MANGO Kids has its own team of designers responsible for the different product lines (flat weave, knitwear, T-shirts, jeans and accessories), and is also creating a management and purchasing structure for this new product.
MANGO Kids will go on sale in a selection of approximately 140 existing MANGO stores in 32 countries including Spain, Turkey, France, Russia, Germany, Italy and Portugal, as well as selected standalone high-street stores in cities such as Barcelona, Valencia, San Sebastian, Cordoba, Montpellier and Frankfurt, which opened their doors during August.
In addition to the new MANGO Kids and MANGO Sport & Intimates brands, the chain currently has a woman’s line (MANGO), a men’s line (H.E. by MANGO) and an exclusive line of accessories (MANGO TOUCH).
The brand, which now has over 2,600 stores in 107 countries, closed the 2012 financial year with a turnover of 1.691 billion euros for the MANGO MNG Holding S.L.U.