Home / Knowledge / News / Apparel/Garments / Demand for kidswear designers likely to rise in China
Demand for kidswear designers likely to rise in China
11
Sep '13
The demand for children’s clothing designers is likely to rise in China as more and more brands enter the Chinese kidswear market to get a greater share of the booming market.
 
Children’s wear market in China is set for explosive growth and the market will reach 100 billion yuan turnover in 2013, states the “Chinese children’s wear industry research report” released recently.
 
The report states strong purchasing power of parents, new concept of consumption, and the ‘4+2+1’ family structure in cities has led to rapid expansion of China’s kidswear market in recent years.
 
In ‘4+2+1’ family structure, four grandparents and two parents, i.e. together six parents scramble to pay for a child, and this has led to the growth of child consumer phenomenon in Chinese cities, says the report.
 
Seeing the phenomenon, several well-known sportswear and adult apparel brands like Li Ning and 361° have started paying attention to children's wear market.
 
International brands like H&M, Zara and Uniqlo have also jumped into the Chinese kidswear market, thus increasing the competition to get a greater share of the market.
 
In the first half of 2013, the children’s clothing designers and other jobs remained unchanged compared to last year, according to statistics, but experts predict that the demand for children’s clothing designers will increase exponentially as more and more brands enter the Chinese kidswear market.
 
According to Zhoushi Kang from Hong Kong Institute of Clothing, at present, a lot of children’s clothing designers are those who have switched to designing clothing for children from designing for adults, due to which kidswear tends to have some functional defects.
 
For designing kidswear, it is important to understand children’s psychological characteristics, and there is need to systematically cultivate a pool of talented people for designing clothing that meets functional design needs of children, he adds.
 

Fibre2fashion News Desk - India


Must ReadView All

Courtesy: Fashion Revolution/Fashion Transparency Index

Fashion | On 23rd Apr 2018

Top global fashion brands now more transparent

Fashion Revolution’s Fashion Transparency Index 2018 reveals Adidas...

Japan’s clothing imports up 4% in fiscal 2017

Apparel/Garments | On 23rd Apr 2018

Japan’s clothing imports up 4% in fiscal 2017

Japan’s imports of clothing and accessories increased by 4 per cent...

PVH, WWF tie up to protect water bodies in Ethiopia, India

Apparel/Garments | On 23rd Apr 2018

PVH, WWF tie up to protect water bodies in Ethiopia, India

PVH Corp , parent company of brands like Tommy Hilfiger, Calvin...

Interviews View All

Evelyne Cholet
UCMTF

‘France had a reputation of being big in new ideas, but poor in marketing...

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Top executives
Textile industry

Overall, Union budget 2018-19 is very balanced

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


April 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.9%
No
12.6%
Skip
17.5%

Total Votes: 103

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.1%
No
29.1%
Skip
7.8%

Total Votes: 103

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.4%
No
8.7%
Skip
3.9%

Total Votes: 103

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
7.8%
Skip
9.7%

Total Votes: 103


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search