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Denim brand Wrangler unveils new store in Chennai
Oct '13
Wrangler, the original outdoor denim brand unveils its new store in Taramani, Chennai. The international denim brand in India has come of age, from a cowboy image to a contemporary, stylish yet rugged “Urban Cowboy” image.

The Wrangler store stands geared up with the season’s latest A/W 13 collection of Water Repellent Denims and Silver Shield Denims.

Appealing visuals like the trendy array of shelves, stylish mannequins and store design truly exhibits a new experience of the Wrangler brand at 100 Feet Road, Taramani in Chennai giving the youth a fresh and tangible look into the craftsmanship that goes into the making of the original jean.

The vibrancy and creativity of the store certainly communicate Wrangler’s youthful, trendsetting and rugged appeal, ensuring that the shopper has a truly unique retail experience.

The new store of Wrangler brings along new trendsetting styles to Chennai. Known for its raw biker appeal, one of the leading denim players in India today, Wrangler breaks out innovative styles, fits, and washes that are at the cutting edge of international fashion for both men and women.

Ride to the new store for the all new range of Wrangler’s extra ordinary Denim made “For the Journeys that never ends".

About Wrangler

The heritage of Wrangler goes back literally a hundred years to 1904 when its original manufacturers - the Blue Bell Company was founded. Since then, Wrangler continues to inspire freedom, independence and self-reliance in its wearers. Wrangler was the first modern day five pocket jeans to be test-fitted and endorsed by real-life cowboy rodeos.

A part of VF Corporation -the world's largest apparel company, Wrangler has found a loyal consumer base in the Indian youth that swear by this unique fashion brand. This high-fashion denim brand is available at exclusive stand alone stores, leading apparel stores and major department stores.


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