European sportswear brand Eight K plans US foray

A hidden treasure in the US market, Eight K has been successful in the mountain wear space in Europe, and the company has recently unveiled an inventory of new skiing and snowboarding clothing and gear that seems to be destined for the North American consumer. The company plans to introduce a limited mountain wear collection in the US by Q2 2014 in anticipation of introducing its 2015 winter collection early next fall.

The brand is all about the highest quality performance products for snowboarding, skiing and alpine climbing. Eight K is built on a passion for sports, mountains, and an outdoor lifestyle with an unquestionable European style.

Eight K products are engineered with the most technologically advanced materials; The most rugged, breathable, windproof, and waterproof fabrics, extensively proven in the field for skiing, snowboarding, hiking, trekking, alpine climbing, or just enjoying the great outdoors.

“We love designing and creating ever better solutions to what nature throws our way,” says Royal Monegasque Princely Family Member and co-founder Melanie-Antoinette de Massy. “This is what drives us.”

Eight K further cements its position as one of the few Skiing and Snowboarding clothing and gear brands that caters to consumers who want European style and value, without compromising on quality.

Eight K