Kmart debuts 'Never Give Up' apparel line by John Cena

19 Nov '13

2 min read

Kmart is proud to announce the launch of exclusive boy's apparel line, Never Give Up by John Cena, available at Kmart stores nationwide, online at Kmart.com and on ShopYourWay.com.

Drawing inspiration from WWE Superstar John Cena, the collection is currently available in boys' sizes 5-16.

For fall 2013, the line includes on-trend military-inspired camo prints, graphic tees, hoodies, cargo pants, outerwear, headwear and accessories. A follow-up spring collection is anticipated to launch in-stores and online in early 2014.

"I am very excited that my new collection has arrived at Kmart," said Cena. "Through this apparel line, we can collectively bring the positive message of 'Never Give Up' to all my young fans."

About Kmart

Kmart, a wholly owned subsidiary of Sears Holdings Corporation, is a mass merchandising company and part of SHOP YOUR WAY, a social shopping experience where members have the ability to earn points and receive benefits across a wide variety of physical and digital formats through ShopYourWay.com.

Kmart offers customers quality products through a portfolio of exclusive brands that include Sofia by Sofia Vergara, Jaclyn Smith, Joe Boxer, Route 66 and Smart Sense.

About WWE

WWE, a publicly traded company, is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms.

Sears Holdings Corporation

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