Home / Knowledge / News / Apparel/Garments / New Balance to sponsor Irish Olympic Team
New Balance to sponsor Irish Olympic Team
30
Nov '13
Global athletic brand New Balance has been named the official apparel and footwear sponsor of the Olympic Council of Ireland in a multi-year deal.

This new sponsorship allows for New Balance to provide the Irish Olympic Team competing in the 2014 Winter Olympic Games in Sochi and the 2016 Summer Olympic Games in Rio de Janeiro with custom high performance apparel for use in competition as well as warm up and leisurewear for medal ceremonies, travelling and public appearances.

Pat Hickey, President of the Olympic Council of Ireland, hailed the new sponsorship as a real breakthrough for Ireland’s Olympians. “The look and feel of the Irish team’s competition clothing is a vital element in the Team Ireland arrangements – especially in projecting our image on the world’s greatest sporting stage,” he commented.

“With this New Balance sponsorship, I believe that our athletes will be very happy with the results and that this dynamic company will provide the best quality design, fit and clothing textures needed for top Olympic performances.”

Tom Carleo, New Balance’s Vice President, Running/Outdoor said, “When the opportunity arose to sponsor the Olympic Council of Ireland we could not have been more excited. New Balance has a long history with Irish athletics and we look forward to designing product that is both modern and heritage inspired that makes athletes and fans proud.”

Carleo further commented “This sponsorship and the significant growth we have experienced in the European market reinforce our ambition to become one of the leading athletics brands in the world.”

About The Olympic Council of Ireland

The Olympic Council of Ireland (OCI), founded in 1922, is the National Olympic Committee for the island of Ireland. It represents 36 national sports federations, from athletics to wrestling. Its President, Patrick Hickey is an Executive Board member of the International Olympic Committee and President of the European Olympic Committees.

About New Balance:

New Balance, headquartered in Boston, MA has the following mission: Demonstrating responsible leadership, we build global brands that athletes are proud to wear, associates are proud to create and communities are proud to host. New Balance is currently the only major shoe company that manufactures athletic footwear in the U.S. with 25% of our sales in the U.S. produced at five New England facilities.

Olympic Council of Ireland

Must ReadView All

Textiles | On 10th Dec 2016

India’s 2016-17 cotton import to touch 17 lakh bales

The import of cotton from international markets by spinning mills in...

Textiles | On 10th Dec 2016

US textile & apparel imports fall 6.50% in Jan-Oct ’16

The import of textiles and apparel by United States dropped 6.50 per...

Textiles | On 10th Dec 2016

Indian textile hubs adopt cashless payment modes

The textile ministry is promoting cashless payment within the...

Interviews View All

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli
Epson, For.Tex & F.lli Robustelli

‘The percentage share of printing in the global textile market is pretty...

Karan Toshniwal
Orange O Tec

Contemporary industry is paying more and more attention to the...

Priyanka
Studio Priyanka Rajiv

‘To reinvent the age-old tradition of embroidery to suit demographics and...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search