Home / Knowledge / News / Apparel/Garments / Brian May to auction guitar at UK Lingerie Awards
Brian May to auction guitar at UK Lingerie Awards
03
Dec '13
A guitar owned and signed by Queen guitarist Brian May will be up for grabs at the UK Lingerie Awards 2013 in association with Fashion Forms, with 100% of the sale price being donated to charity Breast Cancer Campaign through Rock & Ribbon, an initiative run by model Elle Liberachi.

The guitar will be on display at the UK Lingerie Awards on Wednesday night (December 4th), which will be held by business magazine Lingerie Insight at the Freemasons' Hall in London.

Guests will be able to place bids through iPads but those not in attendance at the UK lingerie industry's most glamorous celebration of the year can place bids online.

Elle Liberachi, who has posed for a steamy shoot wearing the guitar and lingerie and fashion garments by brands Agent Provocateur, Fred & Ginger, Saint Laurent, Nailberry and Versace, will be at the UK Lingerie Awards to show off the guitar and speak to guests about the charity.

She said: “My first breast cancer awareness campaign was for Debenhams at the age of 20. It was so humbling to be chosen to front a campaign to support such an important cause. Since then I have had the opportunity throughout my career to work with brands and companies that aid the research of non-profit organisations such as Breast Cancer Campaign and it is truly inspiring that these brands continually lend their support to really help make a change for both women and men.

"Rock and Ribbon is a play on words to wear your Pink Ribbon, support it and be strong and courageous while also appealing to today’s generation. When Brian May offered to help me on this campaign, it was a dream come true. I couldn’t have asked for more of an iconic musician and he definitely epitomises rock 'n' roll."

The auction will be open from December 4th to December 17th with all bidding taking place online at rockandribbon.org. The details of the winner and the final total will be announced on lingerieinsight.com on December 18th.

Lingerie Insight editor Sarah Blackman said: “We are absolutely thrilled to be working with Rock & Ribbon founder and industry favourite Elle Liberachi. The excitement and drama of the UK Lingerie Awards will offer the perfect atmosphere to hold the auction in aid of such an important cause. We hope those attending will bid generously."

Joining principal partner Fashion Forms at the UK Lingerie Awards 2013 is a host of sponsors that include Salon International, Mode City, Panache, Xelence Charnos Hosiery, Vercella Vita and Triumph and Leg Avenue.

UK Lingerie Awards


Must ReadView All

Indian govt relaxes cabotage rule for cotton transport

Textiles | On 25th May 2018

Indian govt relaxes cabotage rule for cotton transport

The Government of India has relaxed cabotage rules for transportation ...

Courtesy: Teejay Lanka

Textiles | On 25th May 2018

Teejay Lanka doubles production capacity at Indian mill

Teejay Lanka, one of Sri Lanka’s largest textile manufacturers, has...

Courtesy: Messe Frankfurt/Yarn Expo Autumn edition

Textiles | On 25th May 2018

Yarn Expo Autumn 2018 scheduled earlier

Over 500 exhibitors are expected at the Yarn Expo Autumn 2018, being...

Interviews View All

Spokesperson
Hugo Boss

'Hugo Boss works with carefully selected sourcing partners'

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Varinder Singh Jawanda
Trendy Bharat

Sizing and fitting issues are inherent problems for companies expanding...

Apurva Kothari

No Nasties was the first fashion brand in India to make 100 per cent...

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Nitesh Mittal

Kusumgar Corporates is a leading manufacturer of technical textiles and...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Samar Firdos
Arvind Ltd

<b>Samar Firdos</b>, Chief Manager (Design) at Lifestyle Apparel Denim...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


May 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search