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H&M unveils sporty & feminine conscious essentials

January 10, 2014 (Sweden)

Sporty romanticism is the inspiration for the H&M collection of must-have Conscious clothing, made from more sustainable materials and taking inspiration from the movement and shapes of modern dance.

Here are the details for each piece in the collection, available in-store and online from mid-February:

BRA TOP: A sporty, versatile gray top made from 100% Monocel, a new bamboo fiber that feels just like cotton. It’s being used in Conscious for the first time.

DROP-SHOULDER SWEATER: Pale pink with a chic silhouette, in recycled polyester and Lycra.

SWING SKIRT: Ankle-length and full of volume, in recycled polyester and Lycra.

DEEP V T-SHIRT: 100% organic-cotton top in a gray mélange – the perfect layering piece.

TERRY CLOTH ATHLETIC PANTS: Made from organic cotton terrycloth. An essential for the streets, either dressed up with heels or worn with athletic shoes.

KNITTED TOP: A short-sleeved knit top in wool and Tencel that’s lower at the back

PEPLUM TOP: A sweet top with T-shirt sleeves and peplum, white stretch fabric made in recycled polyester.

DRAWSTRING PANTS: Wide-leg pants for a fluid silhouette, in black Tencel jersey.


H&M
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