Home / Knowledge / News / Apparel/Garments / Dickies unveils spring collection for men, women & kids
Dickies unveils spring collection for men, women & kids
17
Jan '14
Leading global workwear maker Dickies is proud to introduce the Spring 2014 collection for men, women and kids. Leveraging consumer insights to lead product innovation, Spring 2014 fuses performance work features with all-day comfort and the brand's signature understated style.

Whether you're on the job, at school, or working off the clock, Dickies' new selections are built to work. The brand has also evolved some of its iconic pieces this season with new fits, fabrics, colors and additional detailing.

"Dickies customers work across a vast array of industries and jobs as well as having very active lifestyles when they're not at work, so they need clothing that helps them get the job done no matter the circumstances," says Dickies Marketing Chief Matthew McCartin. "We're dedicated to meeting those needs with trusted, top quality products at an unmatched value."

New Dickies selections this Spring include product technology such as FlexFabric; drirelease with FreshGuard; performance attributes for a greater range of motion, fast-drying fabrics, stain-repellency, odor neutralization and UPF protection. To allow for additional comfort and protection, the new styles were constructed with purpose-built lightweight fabrics that are breathable and durable.

"At Dickies, we strive to bring cutting edge industry developments to consumers while protecting the workwear heritage we've cultivated over the course of 90 years," says Brian Sheedy, Head Merchant for Dickies. "Our Spring 2014 collection is the perfect blend of innovative, performance workwear with the comfort, durability and reliability for which the Dickies brand is known."

Men's Spring 2014 Highlights:

FlexFabric – This new technology within Dickies' light and strong comfort workwear story delivers unbeatable maneuverability for extra 'give' in men's bottoms. It includes new wicking with light and strong materials for select twill bottoms styles, including the 11" Cargo Short (style WR556). FlexFabric will be offered in nine new styles and eight colors; and further extends the brand's fit continuum across twill, denim and duck bottoms.

Dickies Performance System (DPS) – This performance-based product line was developed to keep workers protected and comfortable in all weather conditions. It has been updated with technology to maintain optimal temperature balance, wick moisture and enhance the body's general performance in hot weather conditions.

The line now features an assortment of performance tee shirts with drirelease technology (allowing fabric to dry faster than cotton) with FreshGuard (odor neutralizer that will never wash out). Two new styles of the DPS work shirt—the Dickies Deluxe Work Shirt and Ultimate Work Shirt—feature fully-vented, mesh-lined backs for enhanced airflow and cooling; plus UPF 50 sun protection. Lightweight DPS shorts feature quick-drying fabric blends with durability and versatility for all work and hot weather conditions.

Must ReadView All

Textiles | On 29th May 2017

Special package creates 7,50,000 jobs in garment sector

The special garment package of Rs 6,000 crore that was introduced by...

Md Siddiqur Rahman, president, BGMEA, addressing a press conference with other dignitaries. Courtesy: BGMEA

Apparel/Garments | On 29th May 2017

BGMEA asks govt for 5% incentive for 2 years in Budget

The Bangladesh Garment Manufacturers and Exporters Association...

Textiles | On 29th May 2017

Tintex, Bruckner bring new effects to knitted fabric

The textile company Tintex has joined hands with the system supplier...

Interviews View All

Angelina Francesca Cheang
MY ANJE

'Consumers in the age-group 21 to 38 are driving the activewear trend'

Anshul Sood
Oceedee

‘Indian footwear market is nascent and largely a trend follower’

Yash Agarwal
Hitansh Online

Every market region has its own culture and trends

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
May 2017

May 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search