Home / Knowledge / News / Apparel/Garments / Fresh Produce revamps senior management team
Fresh Produce revamps senior management team
13
Feb '14
Fresh Produce, a leading designer, developer and marketer of women’s apparel and accessories is pleased to announce a number of additions to its senior management team. Cindy Drankoski has joined as Senior Vice President – Talent.
 
Cindy’s principal responsibilities will be assisting the Company in its continuing recruitment efforts, working with new and existing team members to assure an aligned, high performance management team and installing best in class HR practices throughout the Company’s Support Center, retail stores and production facilities. 
 
Cindy brings extensive human resource experience spanning 34 years from a number of iconic brands including Channel, Tourneau, Avon and Victoria’s Secret Beauty.
 
Brenda Rutenber has been named Vice President – Head of Stores. Brenda has assumed responsibility for the Company’s largest sales channel currently comprised of 26 Company-owned stores. Brenda will be installing the talent, methods and mentalities required to enhance store performance and elevate the in-store customer experience. Additionally, Brenda is charged with readying her team, both at the Support Center and in the field, to support the Company’s plans to significantly accelerate new store development. 
 
Brenda brings 24 years of retail experience most recently as a Regional Vice President of LOFT (part of Ann Inc.) where she was responsible for 138 LOFT stores. In addition to LOFT, Brenda’s experience includes management of retail stores at Crabtree & Evelyn, Victoria’s Secret and Baker Furniture.
 
John Harris has joined as Chief Marketing Officer and Head of the Company’s online sales channel. John will lead brand development initiatives designed to elevate awareness and enrich brand positioning with existing and new customers and oversee all marketing activities that support the Company’s three sales channels. 
 
John joins Fresh Produce from Location3 Media in Denver, where he served as Chief Strategy Officer and led the digital marketing strategy for Fresh Produce, Stetson, Boden and Darden Restaurants.
 
John brings extensive consumer and retail marketing experience to Fresh Produce, having served as Sr. Vice President of The Integer Group (part of Omnicom Group Inc.) where he developed marketing programs for numerous brands including Coors, Procter and Gamble, American Crew and McDonalds. John’s experience includes the development and execution of local store marketing programs which is a focal point for the marketing plans for 2014 and 2015 at Fresh Produce.
 
 


Must ReadView All

India’s e-commerce policy framework in 6 months: official

Apparel/Garments | On 26th Apr 2018

India’s e-commerce policy framework in 6 months: official

In the next six months, India will come out with a framework for a...

MSME secretary Arun Kumar Panda presenting 'friend of India' plaque to a delegate from Malawi at the first International SME Convention. Courtesy: PIB

Apparel/Garments | On 26th Apr 2018

India to set up Digital Trade Desk for SME collaboration

India’s ministry of micro, small and medium enterprises (MSMEs) has...

Courtesy: Kai Pilger from Pexels

Apparel/Garments | On 26th Apr 2018

FOBAP in the Philippines trying for garments sector revival

The Foreign Buyers Association of the Philippines (FOBAP), a body...

Interviews View All

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Cindy McNaull
Cordura

We have broad range of options in durable fabrics

Pinkesh Jain
Everflow Petrofils Ltd

‘An innovative technology which India needs desperately is the...

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Akshat Chaudhary

Aizome, Asia's first Fairtrade denim brand, is all set to launch next...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Amiben Shroff
Shrujan

From its modest beginning in the late 1960s, Shrujan has grown into a...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


April 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.9%
No
12.6%
Skip
17.5%

Total Votes: 103

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.1%
No
29.1%
Skip
7.8%

Total Votes: 103

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.4%
No
8.7%
Skip
3.9%

Total Votes: 103

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
7.8%
Skip
9.7%

Total Votes: 103


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search