Home / Knowledge / News / Apparel/Garments / Saks Fifth Avenue debuts men's new designer sneakers line
Saks Fifth Avenue debuts men's new designer sneakers line
Feb '14
Saks Fifth Avenue will debut SNEAKS, a new home for men’s designer sneakers in key markets around the country. The SNEAKS installation will include high tops, slip-ons, athletic sneakers, collaborations and limited-edition, exclusive packages from Maison Martin Margiela, Giuseppe Zanotti, Dsqaured2 and more.
“Saks buyers have pulled together an incredible assortment for spring to cater to the growing demand for the what’s new and next in designer sneakers.”
To kick off the launch, Saks Fifth Avenue will host a series of high-profile events in partnership with local athletes. In Houston on February 26, Saks and former Houston Rocket Dikembe Mutombo will host a charity cocktail to benefit the Dikembe Mutombo Foundation. On March 19 in Beverly Hills, Saks will host an exclusive event with Angeleno Magazine to benefit the Sports Spectacular foundation. 
The event, presented by DJ Skee and music producer Harvey Mason, will feature appearances by Seattle Seahawk Ricardo Lockette, former NBA All-Star Byron Davis, Hudson Jeans owner Peter Kim and graffiti artist Alec Monopoly, who will be donating a piece of “sneaker art.” The event will be followed by a ten-day in-store SNEAKS trunk show. In Boston on March 25, Saks will host a designer cocktail event with the Boston Bruins Foundation and Bruins players.
“This launch comes in response to the overwhelming popularity of sneakers at Saks Fifth Avenue over the past three seasons,” says Tom Ott, Senior Vice President, GMM Men’s, Saks Fifth Avenue. “Saks buyers have pulled together an incredible assortment for spring to cater to the growing demand for the what’s new and next in designer sneakers.”
One focus of the launch will be a series of designer collaborations. Raf Simons x Adidas is a unisex collab with a playful comic book aesthetic and a mad mix of materials. Y-3 x Adidas brings together Yohji Yamamoto and legendary art director Peter Saville—famous for his Joy Division and New Order album artwork. There will also be a springtime focus on slip-on sneakers, a luxed-up version of the classic skater shoe that has been a laid-back staple for sneakerheads.
SNEAKS will include sneakers available exclusively at Saks from Maison Martin Margiela, Hugo Boss, Fendi, Dsquared2, Pierre Hardy, Jimmy Choo, Giuseppe Zanotti and Bally. Other sought-after brands available at Saks will include Versace, Valentino and Lanvin. 
The sixteen stores with a new SNEAKS area include: New York, Beverly Hills, Chicago, Houston, Atlanta, Boston, New Orleans, Las Vegas, Bal Harbour, Troy, Chevy Chase, Tyson’s, Bala Cynwyd, Beachwood, Columbus, Indianapolis, and Richmond. 

Saks Fifth Avenue

Must ReadView All

Union textiles minister Smriti Irani addressing at the Texprocil Annual Export Awards. Courtesy: PIB

Textiles | On 22nd Oct 2016

Govt to extend special package to home textiles segment

The Central government is likely to extend the recently approved Rs...

Reebok Liquid Speed Grey. Courtesy: Business Wire

Apparel/Garments | On 22nd Oct 2016

Reebok’s Liquid Factory brings sneaker creation to US

Reebok, a pioneer in the sporting goods industry, has brought sneaker ...

Courtesy: GHCL

Textiles | On 22nd Oct 2016

GHCL to invest Rs 67.25 crore in textile division

Chemicals and textiles firm GHCL will invest Rs 67.25 crore in its...

Interviews View All

Victor Chao

‘In future, clothing boundary lines will become increasingly blurred.’

Pratik Bachkaniwala
Palod Himson Machines

Fabric processing machines are picking up

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Eric Scholler

The Indian market has huge potential in technical textiles, and by far,...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Pranav Mishra

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search