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Sears Canada launches exclusive ‘Style at Home’ Collection

March 08, 2014 (Canada)

Sears Canada Inc. is pleased to announce the exclusive launch of the Style at Home(TM/MC) collection, available at retail stores across Canada. The Style at Home collection, created for décor-savvy Canadians, will carry an exclusive assortment of fashion bedding, bed basics, sheets, bath coordinates, shower curtains and window dressings.
 
The Style at Home collection is the largest Sears home décor brand launch in the past decade, with more than 400 new products. A creative collaboration between Style at Home and Springs Global, created exclusively for Sears Canada, the collection offers customers a fresh perspective on the latest trends and enduring classics.
 
"Sears is thrilled to partner with such a renowned Canadian brand as Style at Home," said Cindy Jardim, Associate Vice-President, Home and Hardlines, Brand and Trend, Sears Canada. "The Style at Home collection offers our customers from coast to coast a new and exciting custom designed assortment of stylish, high quality items for the home at great prices."
 
"The Style at Home collection truly brings the pages of the magazine to life," said Erin McLaughlin, Editor in Chief, Style at Home. "Our priority in creating this beautiful collection was to make it easy and affordable for any décor enthusiast to re-create the stylish looks from our magazine in their own homes."
 
The collection promises to feature products with timeless appeal, focused on trend. In bedding, the collection features 400-thread-count solid coloured sheets, comforters and coverlets to mix and match. For the bath, solid coloured towels, bath mats and coordinates create a sophisticated and modern vibe. From the bedroom to the bathroom, one can carry this cohesive and modern look throughout your home.
 
About Sears Canada 
Sears Canada is a multi-channel retailer with a network that includes 181 corporate stores, 234 Hometown stores, over 1,400 catalogue and online merchandise pick-up locations, 97 Sears Travel offices and a nationwide repair and service network. 
 

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