Home / Knowledge / News / Apparel/Garments / Freecultr bags 'Store Concept of the Year' award
Freecultr bags 'Store Concept of the Year' award
24
Mar '14
Premium Lifestyle Brand, FREECULTR was awarded “Store Concept of the Year”, for its innovation in retail at the Economic Times Retail Awards, held in Mumbai on March 21, 2014. Recognized for the brand’s best practices and pioneering store concept, this prestigious accolade cements the position of FREECULTR as a thought leader in the retail sector.
 
Having launched operations in 2011, FREECULTR has been able to successfully execute an innovative digital physical store model that blends the tactility of a physical store with the efficiencies of the internet – seamless modern retail at its best. With their recent store launches in New Delhi, Chandigarh and Noida, FREECULTR has implemented this first-of-its-kind hybrid, high tech approach of shopping, offering customers the best of both worlds – online convenience married with offline experience.
 
The Economic Times Retail Awards is designed to celebrate best practices in the retail sector. The Economic Times (ET), India’s leading business daily combines its forces with Retailers Association of India (RAI), the foremost voice for India’s retailers and Knowledge Support PwC (PricewaterhouseCoopers), to create a property through collaborative effort that truly honors the ones who have mastered the art of retail.
 
The Economic Times developed these retail awards to serve as a level playing field to large and small players in the sector. The categories have been designed in ways that cover all aspects of business, thus ensuring that not a single out-of-the box idea goes unnoticed. The award is an initiative by Times Grey Cell.
 
Speaking on the occasion, Sandeep Singh, CEO and Co-founder of FREECULTR says, “Style, quality and innovation have always been the guiding forces behind FREECULTR. Even as we expand our presence through physical stores, it was essential to connect with our customers in our own unique way, digitally, which led to number of new exciting discoveries, like our TapShop App, providing a virtual extension to our physical store space. Being recognized by a prestigious platform like ET Retail Awards is a true testament to our innovation & continuing efforts.”
 
ABOUT FREECULTR
FREECULTR is a premium lifestyle brand with one simple goal – design and deliver products that reflect the brands true essence, freedom. Through colors, styles, fits and fabrics, the brand constantly aims at innovating itself and adapts to ever changing scenarios to ensure the customer gets the easiest and quickest access to the brand, may it be on the web, mobile or retail space.
 

Freecultr

Must ReadView All

Textiles | On 28th Jun 2016

Govt begins process to form Monetary Policy Committee

To add value and transparency to monetary policy decision, the...

Apparel/Garments | On 28th Jun 2016

Brands fare disastrously, but sustainability here to stay

Most textile-apparel brands are failing on sustainable cotton...

Courtesy: MB Bank

Apparel/Garments | On 28th Jun 2016

MB Bank launches package for Vietnamese garment firms

Vietnam’s Military Commercial Joint Stock Bank (MB Bank) has recently ...

Interviews View All

Anvita Mehra
Confidential Couture

‘It is going to take some time for Indian buyers to get accustomed to...

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
june 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search