Home / Knowledge / News / Apparel/Garments / H&M celebrates opening of first store in Hawaii
H&M celebrates opening of first store in Hawaii
28
Mar '14
H & M, Hennes & Mauritz AB (H&M), one of the world's largest retailers known for offering fashion-forward apparel and quality basics, celebrated the debut of its new location in the heart of Waikiki. The Swedish retailer kicked off festivities last night with an exclusive VIP event. 
 
Invited guests were the first to preview and shop the amazing spring collections for men, women and teens, party in the trendy surfer-inspired hangout and enjoy a special performance by popular indie band Best Coast. H&M also unveiled a one-of-a-kind installation featuring artwork of renowned local surf photographers Mike Coots, Sarah Lee and Zak Noyle.
 
The new H&M Waikiki flagship store officially opened to the public today at noon. The first 500 shoppers in line received an Access to Fashion Pass valued from $10 to $500 in addition to a limited-edition tote bag capturing the local surf photographers' most popular shots. 
 
"We want to thank the people of Hawaii for a successful kick off of H&M's first store in the Islands. Hawaii's warm reception and pure aloha played a key role in making this grand opening special," said Daniel Kulle, President of H&M North America. "We look forward to strengthening our community partnerships, building new relationships and celebrating our continued growth and expansion of H&M in Hawaii."
 
Joining H&M in celebrating its Honolulu opening was AccesSurf, a non-profit organization that provides surfing instruction and therapeutic educational programs on water recreation for people with disabilities. AccesSurf enriches lives by assisting families with access to the beach and the ocean in a barrier-free environment. 
 
“H&M provided a $10,000 donation to support its programs and also gave 100 percent of the proceeds from the sale of a limited-edition H&M t-shirt featuring Coots, Lee and Noyle's images.
 
"We are honored that such an iconic and global brand selected AccesSurf as its grand opening charity partner," said AccesSurf founder Mark Marble. "This generous donation will support the efforts of our over 300 volunteers and the countless hours spent making the ocean an accessible playground for all."
 
Over 1200 excited customers lined up to be among the first to shop the new location. The Waikiki store has hired 160 local employees, including 20 that have returned home to Hawaii from the mainland.
 

H&M

Must ReadView All

Textiles | On 30th Jul 2016

NRI’s TCG picks up majority stake in MCC’s Haldia plant

The Chatterjee Group (TCG) owned by NRI entrepreneur Purnendu...

Textiles | On 30th Jul 2016

African countries woo investors in Coimbatore

Diplomats of seven African countries have invited Coimbatore’s...

Textiles | On 30th Jul 2016

Pakistan woos Chinese textile sector

Impressed by the smooth conduct of business in China’s economic...

Interviews View All

Evelyne Cholet
UCMTF

‘France had a reputation of being big in new ideas, but poor in marketing...

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Spokesperson
Hugo Boss

'Hugo Boss works with carefully selected sourcing partners'

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
June 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search