Home / Knowledge / News / Apparel/Garments / PROMPERU to launch franchise of 20 apparel firms
PROMPERU to launch franchise of 20 apparel firms
15
Apr '14
The export and tourism promotion board of Peru (PROMPERU) would be launching a franchise of 20 Peruvian apparel firms, with the aim of expanding these companies’ business and attract investments, said coordinator of PROMPERU for the clothing industry Igor Rojas, at the recently concluded Peru Moda 2014 fair in the Peruvian capital city of Lima.

Mr. Rojas explained that some of the firms from the 20 selected apparel enterprises exhibited their products during the Peru Moda fair with the aim of showcasing their goods to international buyers, in order to generate business opportunities, reports Peruvian news agency andina.

The franchise is a pilot program undertaken by PROMPERU so that the companies work as a joint venture and get an opportunity to identify investors and create business contacts with international buyers, he added.

The pilot franchise includes Peruvian apparel firms such as shirt manufacturers Koketa, childrenswear maker Ant, swimwear brand Applauzi and casual men’s clothing brand Marc Boehler.

According to the PROMPERU official, these firms would also be participating in the upcoming Colombiamoda fair scheduled to be held from July 22 to 24, 2014, in the Colombian city of Medellin, as the event is a platform which would help the apparel firms to attract foreign investors.

A franchise is the practice of transferring to third parties the use of the brand or the business model of an enterprise in exchange for payment of royalties, which allows one to expand the company's business.

Fibre2fashion News Desk - India

Must ReadView All

Courtesy: Walmart

Apparel/Garments | On 23rd Mar 2017

Walmart acquires ModCloth

Walmart has acquired the assets and operations of ModCloth, one of...

Textiles | On 23rd Mar 2017

SIMA advises mills to avoid panic buying of cotton

The Southern India Mills' Association (SIMA) is advising mills to...

Apparel/Garments | On 23rd Mar 2017

Tulip Retail, True Fit personalise in-store shopping

Tulip Retail, a mobile application platform built exclusively for...

Interviews View All

Yash Maniyar
Rekha Maniyar

Indian fashion market is growing at a staggering rate

Sonia Agarwal
Whitenife

‘The terms eco-friendly and organic are common but everyone perceives them ...

Stefan Warnaar
Peak to Plateau

People are willing to pay for quality and performance

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search