Home / Knowledge / News / Apparel/Garments / Summer season brings cheer to Indian apparel retailers
Summer season brings cheer to Indian apparel retailers
15
May '14
After having witnessed a disappointing spring/summer season last year, Indian apparel brands and online retailers are gung-ho over sales that have been reported from the beginning of this season.  

Online fashion retailers as well as brands fibre2fashion spoke to, are reporting 20-30 percent growth rates in the current spring/summer season vis-à-vis last year’s season.

For instance, Pepe Jeans say its sales have seen a growth of 20% over the same period last year, while fashion retailer Myntra is witnessing uptake across both apparel and footwear categories, while apparel brand 109°F says that they are seeing a growth of 30% in like-to-like store sales.

Radhesh Kagzi – President of 109°F says, “Spring/Summer 2014 started on an excellent note for 109°F. Our collection has been well appreciated all over and therefore, it got reflected in the sales with a sizeable growth this summer vis-a-vis last year. We have seen a growth of 30% in like to like store sales which is indeed phenomenal.”

Neha Shah, Marketing Manager of Pepe too sounds extremely bullish when she says, “Compared to last season, sales have considerably grown this year. For Pepe, we have seen a growth of 20% this season”. 

Ganesh Subramanian, COO at Myntra optimistically says, “This summer season, we are already witnessing uptake across both apparel and footwear categories, due to addition of exclusive international brands and new product launches. Top wear (t-shirts, casual shirts and tops) tend to outperform other segments during summer season.”

All of them are also very positive and hopeful of the remaining portion of the season before rains take over, which heralds the start of the discounting or ‘Sale’ season. 

Fibre2fashion News Desk - India

Must ReadView All

Courtesy: Myntra

Apparel/Garments | On 3rd Dec 2016

Myntra to be EBITA positive by FY18: CEO Narayanan

Myntra is on track to achieve sustainable growth and be EBITA...

Courtesy: India ITME Society

Textiles | On 3rd Dec 2016

India ITME 2016 opens with over 1050 exhibitors

The India International Textile Machinery Exhibition (India ITME)...

Courtesy: Bruckner

Textiles | On 3rd Dec 2016

Indian textile companies opt for Brückner stenter lines

Indian textile firms Laxmipati Sarees, makers of polyester sarees and ...

Interviews View All

Sanjay Desai & Ashish Mulani
True Colors

Digital textile printing will be the technology of the future

Smith Vaghasia
Sanado India

Online remains the best destination for shopping

Amardeep Singh
Orient Craft

'In export markets, the trend in terms of embroidery, is towards matte...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Bani Batra

Bani Batra’s couture wedding collection is inspired by traditional Indian...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
December 2016

December 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search