Jabong launches first ever 'India Online Fashion Week'

07 Jun '14

4 min read

Thrilled to be associated with IOFW, Yami Gautam, the celebrity mentor said, “Fashion is more than runaways and models. IOFW has given me a chance to translate my style and fashion amongst the budding talent of this country, one of the reasons that took my liking instantly for this platform.

"I am proud to be associated with Jabong.com for IOFW as I believe this is a stage that would develop future of fashion from the ground up. What more than having on board an online shop like Jabong.com that penetrates into the far flung cities, fashion is sure to reach new heights. I am excited and I am looking forward to doing some great work for the first ever India Online Fashion Week.”

Commenting on the launch of the property, Mr. Arun Mehra, CEO, Talenthouse India said, “India as a country is full of talent, but is lacking platforms to help our people showcase their expertise. At Talenthouse India, we are proud to provide various such platforms to people across genres to bring forth their talent & shine. The India Online Fashion Week is one such initiative to bridge the gap between aspiring artists and the dynamic fashion industry and enable them to showcase their talent to the world”.

Offering a global platform to showcase their creations, IOFW 2014 will also serve as a medium to connect the budding designers with their audience. The designs will be up for grabs at www.jabong.com, thus giving them a chance to showcase and sell their designs as well. Jabong.com, serving its customers across India will provide a platform to the finest fashion design talents and hence, promoting their riveting work.

IOFW 2014 in its inaugural season will launch a first ever, Fall Festive collection consisting of pret-a porter and party designs. It will demonstrate fashion based on the themes, Graphic Story, Black and White - Opart and Bohemian Look.

About Jabong.com

Jabong.com is India’s favourite online fashion destination and caters to the fashion aspirations of modern India. With more than 1000 on-trend international high-street brands, sports labels to Indian ethnic and designer labels, there is everything and more for a consumer to choose from. The choice is huge. Read, over 125,000 styles. Besides collaborations with designers, international labels, Jabong.com also associates itself with major Bollywood blockbuster and brings in the new wave in fashion trends. Jabong.com offers innovative services like express delivery, 30-day return policy, open box delivery for prompt delivery and efficient service.

Jabong.com

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