PVH Corp. through certain subsidiaries, has licensed Vandale Industries, Inc., to design, produce and market women’s shapewear, sleepwear, loungewear, robes, sports bras, and other specified athletic wear for the U.S. and Canadian markets under the Warner’s (including the sub-labels Simply Perfect by Warner’s, Blissful Benefits by Warner’s, and Body Heaven by Warner’s) and Olga brands. The initial term of the license agreement runs through 2017. Deliveries of these new product categories are scheduled to begin in February 2015 for the Spring 2015 season.
“As we begin to rollout a licensing program for our Warner’s and Olga’s brands, shapewear, sleepwear, loungewear, robes and sports bras seem to be natural extensions of the existing business. We believe Vandale is the right partner to introduce these new categories in the U.S. and Canada,” said Ken Wyse, President of Licensing for PVH Corp.
Maurice Setton, President of Vandale, commented, “Warner’s and Olga have been household brands for decades, and their recognizable names, outstanding products and admirable reputations will be a great asset to the launch of these new product categories. Our designers have put together collections that are functional as well as innovative, traditional yet fashion forward, comfortable and of great quality and at a great price. ”
About PVH Corp.
PVH Corp., one of the world’s largest apparel companies, owns and markets the iconic Calvin Klein and Tommy Hilfiger brands worldwide. It is the world’s largest shirt and neckwear company and markets a variety of goods under its own brands, Van Heusen, Calvin Klein, Tommy Hilfiger, IZOD, ARROW, Warner’s and Olga, and its licensed brands, including Speedo, Geoffrey Beene, Kenneth Cole New York, Kenneth Cole Reaction, MICHAEL Michael Kors, Sean John, Chaps, Donald J. Trump Signature Collection, DKNY, Ike Behar and John Varvatos.