Home / Knowledge / News / Apparel/Garments / Talon grants Tekfit brand's license to Levis Strauss
Talon grants Tekfit brand's license to Levis Strauss
24
Jun '14
Talon International, Inc., a leading global supplier of zippers, apparel fasteners, trim and stretch technology products has granted Levi Strauss & Company, a license to use the Tekfit brand in connection with the marketing and sale by Levi of Dockerspants that include the patented Tekfit comfort stretch waistband. 
 
"The inclusion of our innovative Tekfit waistband into the Dockers pants represents a creative advance in apparel design and the license and branding agreement with Levi is a key step in the remarketing of our Tekfit stretch technology," noted Lonnie Schnell, Talon's CEO.
 
The Tekfit technology transforms an otherwise non-stretchable fabric into a fabric with the ability to stretch and recover nearly two sizes, resulting in an unusually comfortable, flexible waistband without compromising the style, look or feel of the garment -- only the wearer knows the stretch is there.
 
During 2003 - 2006 Talon and Levi incorporated the Tekfit flexible waistband into approximately 40 million Dockers pants that were highly successful at retail. Talon has renewed and improved this technology and has now joined with Levi again to bring this comfort enhancing product to the consumer.
 
Production is currently underway to incorporate the Tekfit waistband into a range of Dockers pant styles scheduled for release to the consumer before the end of the year. "We are very pleased to again partner with Levi in bringing this unique product to the consumer. In addition to our work with Levi we are also working with other major retailers to include this innovative comfort technology into products such as dress shirt collars, denim jeans, and intimate wear," Schnell added.
 
The license agreement also provides for Levi and Talon to co-brand the Dockers pants to identify the Tekfit technology to assist consumers in identifying and choosing products with a Tekfit comfort stretch waistband.
 
About Talon International, Inc.
Talon International, Inc. is a global supplier of apparel fasteners, trim and stretch technology products to manufacturers of fashion apparel, specialty retailers, mass merchandisers, brand licensees and major retailers. Talon manufactures and distributes zippers and other fasteners under its Talonbrand, known as the original American zipper invented in 1893. Talon also designs, manufactures, engineers, and distributes apparel trim products and specialty waistbands under its trademark names, Talon, Tag-It and TekFit, to major apparel brands and manufacturers including Wal-Mart, Kohl's, J.C. Penney, Victoria's Secret, Tom Tailor, Abercrombie and Fitch, Polo Ralph Lauren, Fat Face, Phillips-Van Heusen, Reebok and Juicy Couture. The company has offices and facilities in the United States, United Kingdom, Hong Kong, China, Taiwan, India and Bangladesh.
 

Talon International


Must ReadView All

Textiles | On 3rd May 2016

‘TFA for faster clearances of trade process’

Commerce and Industry Minister Nirmala Sitharaman has said that Trade ...

Textiles | On 3rd May 2016

FCIPT announces technology to make clothes stain proof

There is finally help for housewives, working women and even men...

Textiles | On 3rd May 2016

China’s cotton reserve sales begin May 3

China’s cotton reserve sales which begins tomorrow, are likely to...

Interviews View All

Rajesh Goradia
Vitruvien

How is the market for bespoke collection in India as compared to other...

Md. Hasib Uddin
APS Apparels Ltd

The importance of textile industry in the economy of Bangladesh is very...

R.S.Jalan
GHCL Ltd.

What are the major economic indicators in the polyester yarn sector? What...

Mr. K.K. Agarwal
Alps Industries Limited

Mr. K.K. Agarwal, Chairman of Alps Industries Limited, aged 69 years is a...

Mr David Rousse
Association of Nonwoven Fabric Industry (INDA)

David Rousse is the new President of the Association of Nonwoven Fabric...

Mr. Tushar Patel
Sanrhea Technical Textiles Limited

Mr. Tushar Patel is the Managing Director of Sanrhea Technical Textiles...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
April 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


<%@ language="VBScript" %>
feedback
We would love to hear from you about your experience using the new interface. A quick review of yours would help us give you a better experience.
Advanced Search