Home / Knowledge / News / Apparel/Garments / Apparel Magazine names Fannypants among 'Top Innovator'
Apparel Magazine names Fannypants among 'Top Innovator'
24
Jun '14
Fannypants was named one of the "Top Innovators" in 2014 by Apparel Magazine – placing them among leading brands like Adidas, PUMA Golf, Halston and Aeropostale.
 
For Apparel, the "Top Innovators" ranking is one of the magazine's most significant, high-profile editorial efforts of the year. Apparel spends months gathering and sifting data to select enterprises that exemplify the best in business from industries around the world.
 
The result is a collection that dares to be different, emphasizing progressive, sustainable business models and an ethos of creativity.  Fannypants is recognized for championing a women's apparel line designed to be different; "We're a functional and fashionable solution to the troubling effects of light stress urinary incontinence."
 
Founder Sophia Parker stresses her Fannypants's mission on, "making a difference in womens' lives with fun colors, feminine styles and designs typical of classic undergarments while providing reliable protection for daily use." As expected of a "Top Innovator", Fannypants has fine-tuned their designs as new fabric technologies have come to market. The company chooses 100 percent biodegradable performance yarns which deliver dependable moisture management, comfort and antimicrobial control.
 
To date,Fannypants has expanded from its core panties products to yoga pants and tank tops, with a growing demand for new garment lines, including maternity wear and expanded sizes. Fannypants sells to catalogs and online stores, hospital gift shops, lingerie retail stores and through Amazon.com and its own e-commerce site, Fannypants.com. Parker says the company is eyeing new channels in specialized niches such as outdoors and recreational sports shops, travel outlets, women's specialty retailers and lifestyle stores.
 

Fannypants

Must ReadView All

Courtesy: Nifttea

Textiles | On 27th Jul 2016

NIFT-TEA to develop waterless cotton dyeing machine

The NIFT-TEA Knitwear Fashion Institute is working in collaboration...

Textiles | On 27th Jul 2016

HK traders fear Brexit fallout

Hong Kong traders, regardless of sector, may have been left reeling...

Textiles | On 27th Jul 2016

Kraig Biocraft takes possession of Indiana property

Developer of silk based fibres Kraig Biocraft Laboratories has...

Interviews View All

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Vidhyaa Shankar. S
A Ganapathi Chettiar

'The usage of knits is getting into the boundaries of woven fabrics'

Vasanth Kumar
Max Fashion India

‘Traditional high-street retailers are now willing to offer franchisees to ...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
june 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


Advanced Search