Home / Knowledge / News / Apparel/Garments / Under Armour opens new retail experience in Panama
Under Armour opens new retail experience in Panama
30
Jun '14
Under Armour Founder and CEO Kevin Plank hosted the launch event for the brand's new retail space in Panama City, Panama. Located in one of the country's premiere shopping destinations, Multiplaza Pacific Mall, the store offers the brand's diverse range of performance footwear, apparel and equipment designed to give athletes an advantage when they train and perform.
 
"Introducing the brand to new markets through authentic retail environments allows us to communicate a powerful and consistent brand story as we continue to expand globally," said Charlie Maurath, President, International, Under Armour. "Athletes in Panama now have the opportunity to experience first-hand the brand's passion for innovation and story-telling."
 
The first Under Armour retail store in Central America features a giant LED Screen positioned in the center of the display window to showcase the brand's impactful advertising. The metal and wood finishing throughout the interior design underscores the signature raw and gritty ethos of the brand and the innovation and technology engineered into its performance gear.
 
Athletes will find a wide selection of the brand's footwear collection, including UA SpeedForm  Apollo, the world's only running shoe constructed using an innovative manufacturing process in a clothing factory. Additionally, among the technical apparel available for purchase is HeatGear ArmourVent, a new training apparel technology platform in men's, women's and youth categories.
 
Opening a brand store in Panama City represents the latest international expansion effort, for Under Armour, which continues to build its presence outside North America. In the past six months, the brand has launched in Brazil, Chile, the Philippines and Singapore.
 
Under Armour is available in Central America via a partnership with exclusive distributor, Sport House International, Inc.
 
About Under Armour, Inc.
Under Armour, the originator of performance footwear, apparel and equipment, revolutionized how athletes across the world dress. Designed to make all athletes better, the brand's innovative products are sold worldwide to athletes at all levels. Under Armour's wholly owned subsidiary, MapMyFitness, powers one of the world's largest Connected Fitness communities. The Under Armour global headquarters is in Baltimore, Maryland.

Under Armour


Must ReadView All

Apparel/Garments | On 30th Apr 2016

Britain keen on new ventures in textiles and garment

British High Commissioner to India Sir Dominic Asquith, has said that ...

Apparel/Garments | On 30th Apr 2016

‘India’s apparel sector needs to revisit policies’

Apparel Export Promotion Council (AEPC)’s Additional Secretary...

Textiles | On 30th Apr 2016

Bangladesh spinners wary of another gas price hike

Bangladeshi cotton spinners have expressed concern that they may lose ...

Interviews View All

Anurag Rajpal
American Swan Brand

How will the Union Budget 2014-15 do good to the Indian textile sector? Is ...

Paul Ford
Sciessent

What is the importance of anti microbial solutions in the textile industry ...

Nick Preston
Hardy Amies

What are the popular apparel fashion trends in UK? Why do you think is the ...

Mr G V Aras
A.T.E Enterprises Pvt Ltd

Armed with an M.Text and a Post Graduate Diploma in Marketing Management,...

Avi Bash

Avi Bash is an Independent Nonwovens Sales & Marketing Consultant with...

Leen Osterloh
Trutzschler Nonwovens

Mr. Leen Osterloh is post graduate in Economics from University of...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
April 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


<%@ language="VBScript" %>
feedback
We would love to hear from you about your experience using the new interface. A quick review of yours would help us give you a better experience.
Advanced Search