Home / Knowledge / News / Apparel/Garments / Saks Fifth Avenue names Key To Cure campaign's EIF envoys
Saks Fifth Avenue names Key To Cure campaign's EIF envoys
01
Jul '14
Saks Fifth Avenue announced that Will Ferrell, Ana Gasteyer, Vanessa Bayer, Cecily Strong and Colin Jost have been named as the Entertainment Industry Foundation (EIF) ambassadors for Saks Fifth Avenue’s 2014 Key To The Cure campaign, representing talent from Saturday Night Live’s past and current casts shot by famed SNL photographer Mary Ellen Matthews.
 
Celebrated New York designers Marcus Wainwright and David Neville of rag & bone have created the limited-edition tee exclusively to benefit the campaign, which coincides with the Emmy Award-winning show’s 40th Anniversary season. The celebration will continue with exclusive merchandise inspired by notable Saturday Night Live characters from seven New York designers.
 
“We’re proud to have Will, Ana, Cecily, Vanessa and Colin serve as the faces of Key To The Cure in support of this deserving cause,” said Lorne Michaels, Creator & Executive Producer for Saturday Night Live.
 
“Key to the Cure has been a philanthropic focus for Saks Fifth Avenue for many years, and I am thrilled to continue this collaboration with the Entertainment Industry Foundation’s Women’s Cancer Research Fund,” said Marigay McKee, President, Saks Fifth Avenue. “I’m proud of the contributions that Marcus & David of rag & bone, Saturday Night Live and our designer partners have brought to this year’s campaign and look forward to raising awareness for such an important cause.”
 
Now in its 16th year, Key To The Cure has taken a new approach, offering a unisex tee for the first time. The shirt will retail for at Saks Fifth Avenue stores, Saks Fifth Avenue OFF 5TH stores and online at saks.com. 100% of the proceeds from each shirt sold will be donated to the Entertainment Industry Foundation’s Women’s Cancer Research Fund, benefiting charitable programs dedicated to finding new detection methods, better treatments and, ultimately, cures for women’s cancers. The tee debuts at Saks Fifth Avenue on October 1.
 
“We are very proud to partner with Saks for Key To The Cure and lend our support to such an important cause,” said rag & bone designers Marcus Wainwright and David Neville. “EIF’s Women’s Cancer Research Fund is incredible. To play even the smallest of roles to raise money on their behalf is an honor. We really hope that people will go out and buy the limited-edition unisex T-shirt as 100% of the purchase price will benefit, through Saks’ Key To The Cure, the amazing Entertainment Industry Foundation’s Women’s Cancer Research Fund.”
 
 

Must ReadView All

Courtesy: American Apparel

Apparel/Garments | On 25th Feb 2017

Gildan to make some American Apparel products outside US

Gildan Activewear, which recently acquired US fashion brand American...

Courtesy: Kolon Sport

Apparel/Garments | On 25th Feb 2017

Kolon Sport to set up JV with ANTA for Chinese market

Kolon Sport, an outdoor gear and clothing brand of Korea based Kolon...

Designer Karishma Jumani with Niraj Jawanjal, founder and director of IIFW. Courtesy: IIFW

Textiles | On 25th Feb 2017

IIFW to bring together premium lingerie brands

India Intimate fashion Week (IIFW), dedicated to showcasing the...

Interviews View All

Karel Williams
Dow Microbial Control

'Silvadur is most rapidly adopted in areas where hygiene-conscious and...

Janak Dhamanwala & Sunil Dhamanwala
Jansun

Moving towards sustainability is also a social change

Veronique Lee
Modavanti

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
February 2017

February 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search