Home / Knowledge / News / Apparel/Garments / UK fashion giant New Look to roll out A/W line on Myntra
UK fashion giant New Look to roll out A/W line on Myntra
06
Aug '14
The British fashion giant New Look is joining with India's largest fashion e-tailer, Myntra.com, to further retail its apparel in India, rolling out the Autumn/Winter 2014 collection. The launch of the collection is scheduled for October 2014 and the offerings shall include men and women's wear with plus size category also available in the latter.

New Look is a leading global fast fashion retailer, which opened its first shop in Taunton, England in 1969 and today offers accessible fashion across 1,160 stores worldwide.

The AW'14 'New Look' collection for men is highly influenced by naval and military styles as the apparel is in the characteristic shades of deep blue and green while the sportswear has dashes of urban influence. For women the line includes bold linear patterns, flashes of pink and bold animal prints.

The collection includes relaxed daywear, outerwear that is varied and stylish, and some seductive lingerie. The price range of this collection is accommodative to several consumer groups.

Speaking on the association was Ashutosh Lawania, co-founder, Myntra, "We are excited to extend our international portfolio with the British global fashion retailer, New Look. Myntra has always been committed to helping customers' look and feel great by providing them with a wide variety to choose from, this association will create yet another 'New Look' for them with an international flavour. With this collection, Myntra helps bridge the aspirational gap between the upper-middle and the top of the market."

Also commenting on the association was Simon Taylor, Head of International Partnerships at New Look, "We are happy to explore this latest opportunity with Myntra in India. The Indian market offers us exciting opportunities and I am sure that our market share will continue to grow rapidly over the coming months."

New Look is one of the many brands that have chosen Myntra.com as their retailing partner, and others like Scotch and Soda, Desigual, Steve Madden, Mango, Guess, etc are all currently available at Myntra's Premium Corner. So, watch out for New Look's debut at this corner soon.

Myntra


Must ReadView All

FDI in Vietnamese textile-garment projects on the rise

Apparel/Garments | On 24th Jun 2018

FDI in Vietnamese textile-garment projects on the rise

The European Union-Vietnam Free Trade Agreement and the Comprehensive ...

Courtesy: Alizilla

Apparel/Garments | On 24th Jun 2018

Alibaba Group sets up office in Kuala Lumpur

Strengthening its commitment to Malaysia, Alibaba Group has set up an ...

Bombay Dyeing plans to wind up Indonesian JV

Textiles | On 24th Jun 2018

Bombay Dyeing plans to wind up Indonesian JV

Bombay Dyeing & Manufacturing Co Ltd plans to wind up its loss making ...

Interviews View All

Ghanshyam Ghoghari
Kimora Fashion

Bridalwear is not about reds and whites anymore

Manuj Terapanthi
Texaura

Transparent supply chain and fair trade will boost sustainable market

Claudia Kersten
Global Organic Textile Standard

‘GOTS is a very efficient supply chain management tool, especially for...

Sandip Bhojani, Manthan Patel

Krypthm Tradelink LLP is a Surat-based manufacturer of westernwear....

John Kelley

Textile Events is one of the largest textile fair in the United Kingdom,...

Carolin Russ

Weko, Weitmann & Konrad GmbH & Co KG, based in south Germany, is...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


June 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search