Home / Knowledge / News / Apparel/Garments / Devereux to display Classic Cool line at PGA Fashion show
Devereux to display Classic Cool line at PGA Fashion show
13
Aug '14
Devereux, the Proper Threads brand, will be exhibiting its 2015 Spring Lifestyle Collection: CHRISTINA O in booth #817 at the upcoming PGA Fashion and Demo Experience at the Venetian Resort in Las Vegas, August 19-20th. In addition, Robert Brunner, Devereux's Co-Founder and Creative Director, will be featured on the Fashion Panel which will be held Wednesday during the show.

The Christina O collection named after Aristotle O'Nassis' yacht pays homage to the glamorous, opulent and powerful lifestyles of worldly gentlemen that sailed the globe in luxury which incorporates a sophisticated Mediterranean color palate of Pebble, Apricot, Sage and Navy.

Clean, crisp and classic designs allows today's gentleman to always be in Proper Threads, featuring Devereux's luxurious lightweight Pima Cotton/ High Grade Polyester jersey blend. Christina O's Spring '15 silhouettes include nautical inspired chest prints, eye-catching wave inspired cut and sew, hidden button down collars and Devereux's iconic chest pocket designs.

Devereux reports that it has had an extremely successful 2014 sales campaign and has been honored to partner with some of the top resort and golf clubs the industry has to offer like: Pebble Beach, The Boulders, Colonial CC, Wailea Resort, Bahia Beach Golf Resort and Desert Mountain. Brian Lohman, Director of Sales for Devereux comments "Devereux's distinct design aesthetic, sophisticated color palate and luxurious fabrication provides today's fashion conscience gentleman with an elevated alternative when visiting the golf shop that has resonated with our buyers as filling a void within their merchandising mix."

Devereux's green grass account distribution has exponentially increased from Spring'14 to Fall '14. "We are extremely pleased with the growth and distribution of our Devereux brand, especially with the level of exceptional golf facilities we have opened. In addition, with our team of veteran brand ambassadors now in place we are excited to continue our sales message that every gentleman deserves to be in "Proper Threads" and Devereux allows seamless transition from work to weekend" Lohman states.

Devereux


Must ReadView All

UNIDO, eWTP discuss strengthening ties to back e-commmerce

Textiles | On 25th Apr 2018

UNIDO, eWTP discuss strengthening ties to back e-commmerce

United Nations Industrial Development Organisation director general...

Courtesy: HueTrap

Apparel/Garments | On 25th Apr 2018

Making sustainability affordable is a big challenge

In a lot of instances, being sustainable comes with an additional...

Courtesy: Formosa Petrochemical Corporation

Textiles | On 25th Apr 2018

Formosa to set up petrochemical plant in Louisiana

Formosa Petrochemical Corporation has selected St. James Parish in...

Interviews View All

Viral Desai
Zenitex Mill Pvt Ltd

Full of green energy

Pratik Bachkaniwala
Palod Himson Machines

Fabric processing machines are picking up

Karel Williams
Dow Microbial Control

'Silvadur is most rapidly adopted in areas where hygiene-conscious and...

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

John Kelley

Textile Events is one of the largest textile fair in the United Kingdom,...

Urmil Arya

Sushila International, a well established textile organisation established ...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


April 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.9%
No
12.6%
Skip
17.5%

Total Votes: 103

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
63.1%
No
29.1%
Skip
7.8%

Total Votes: 103

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.4%
No
8.7%
Skip
3.9%

Total Votes: 103

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
82.5%
No
7.8%
Skip
9.7%

Total Votes: 103


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search