Home / Knowledge / News / Apparel/Garments / Alvanon displays intimate/swim AlvaForms at ISAM/MAGIC
Alvanon displays intimate/swim AlvaForms at ISAM/MAGIC
19
Aug '14
Intimate/Swim AlvaForm fit mannequins that reflect the fit of lingerie and swimwear on real women will be exhibited by global size and apparel fit expert Alvanon, Inc. at ISAM/MAGIC, August 17 – 20, 2014, Las Vegas Convention Center. The AlvaForms will be dressed in trending fashions from leading brands, including Diva, Everyday Sunday, B.Swim, Blumoss, Anne Cole, Unique Vintage , Magicsuit, Prana and Banana Moon.

At the show, Alvanon will exhibit its Intimate/Swim AlvaForms at ISAM’s location in the Central Hall with all of Women's Wear, near the runway and in selected vignettes in the larger cross aisle. 2014 marks the second straight year in which Alvanon will showcase its AlvaForms with branded swimwear at ISAM’s show location. "We are excited to have the AlvaForms in our area again this year," notes ISAM Director Barbara Brady. (Editors are welcome to interview Alvanon personnel at the Alvanon exhibit area.)

The Alvanon Intimate/Swim AlvaForms
Alvanon’s AlvaForms provide designers, manufacturers and retailers with the means to create and market intimate apparel and swimwear that fit women more consistently and comfortably.

The AlvaForms are 15% softer than standard soft mannequins and feature a memory foam that mimics a human body’s softness. At the show, Alvanon size and fit experts will explain to booth visitors how this enables businesses to design, produce and sell intimate apparel and swimwear that better fits their target demographics, including by age, height and body type.

“Ultimately, AlvaForm intimate apparel and swimwear fit mannequins help designers, manufacturers and retailers to achieve greater customer satisfaction,” says Alvanon President Ed Gribbin. ”The AlvaForms are softer than previous generations of soft fit mannequins and better accommodate underwire and bust fit. This empowers designers to assess fit with a greater degree of accuracy.”

The AlvaForms also facilitate working against the exact same fit dimensions all along the supply chain, which reduces the number of iterations needed to arrive at a desired fit. This cuts costs associated with hiring human models and speeds the design to selling floor supply chain process.

The AlvaForms are available in the full torso style with a widened crotch for ease of creating tops and bottoms, with the option of having them freely stand on a table top or hang from the included full form stand.

Alvanon


Must ReadView All

Textiles | On 21st Jul 2017

No shortage of cotton & yarn in country: Minister

There is no shortage of cotton and yarn in the country, and the...

Pic courtesy: Sutlej Textiles & Industries Ltd

Textiles | On 21st Jul 2017

Sutlej Textiles’ Q1 FY18 EBITDA expands to Rs 76.28 cr

Sutlej Textiles and Industries Ltd (STIL), one of India’s largest...

Textiles | On 21st Jul 2017

CAI revises 2016-17 cotton crop to 337.25 lakh bales

Cotton Association of India (CAI) has upwardly revised cotton crop...

Interviews View All

Abhishek Ganguly
Puma India

‘As a brand, Puma is always looking for new and innovative ways to inspire ...

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Anvita Mehra
Confidential Couture

‘It is going to take some time for Indian buyers to get accustomed to...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Kevin Nelson
TissueGen

Kevin Nelson, Chief Scientific Officer, TissueGen discusses the growing...

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Thanks for your valuable feedback. Claim your free latest sustainability e-book.


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X