Home / Knowledge / News / Apparel/Garments / UK's label River Island debuts enigmatic chic line at LFW
UK's label River Island debuts enigmatic chic line at LFW
23
Aug '14
Edgy fashion is selling like hot-cakes off the runway, catering the same River Island, renowned British high-street brand known for its on-trend and accessible designs, forays into the ongoing Lakmé Fashion Week Winter/Festive 2014. Bollywood Newbie, Kriti Sanon strut the ramp in an enigmatic River Island ensemble leaving the audience spellbound during the launch at the Palladium hotel in Mumbai.

The Autumn Winter collection of River Island made its official entry on the runway this season at Lakmé Fashion Week with a huge selection of contrasting trends on the show. From the usual winter blacks and greys to all-whites, 60’s pastels, winter florals and colorful preppy prints to the Metallics, leather and fringing feature can be heavily spotted throughout the collection this season. With faux fur coats, gilets, stoles and bags in a range of colours and patterns, River Island truly has us covered when it comes to this Autumn Winter trend.

Coveted stylist Guatam Kalra styled the models and showstopper Kriti Sanon for the ramp along with Rashmi Virmani who choreographed the entire show with élan. The River Island A/W’14 collection offers a diverse range of staples and fashion forward pieces, creating a balanced range to cater to every fashionista’s sartorial needs. The collection received a sprawling response as soon as it was launched and soon became the talk of the town. Renowned Bollywood celebrities with the likes of Sonam Kapoor and Alia Bhatt have also been spotted wearing River Island at various occasions.

Commenting on the grand launch of River Island at LFW AW 2014, Arun Chandra Mohan, Founder and CEO, Jabong.com said,“Jabong.com strives to keep the Indian populace abreast with the latest on-going trend in the fashion arena. High-street fashion is doing the rounds for quite some time, and by bringing River Island for the Indian audience we are delivering latest global fashion at our customers’ doorsteps, a promise we made when we launched Jabong.com. We are elated to finally launch it officially on the ramp for the fashion fraternity to witness Jabong’s diverse offering. Our only aim is to bring many such international brands on-board”.

Delighted on making an entry in India, Ben Lewis, CEO said, 'River island is continuously looking to expand internationally and we feel that the Indian market is really an exciting fit for the brand. Jabong is a strong platform for us to launch into the Indian market as it has a solid customer base which allows us to reach customers that we would not have otherwise reached.

Jabong


Must ReadView All

Textiles | On 3rd May 2016

China’s cotton reserve sales begin May 3

China’s cotton reserve sales which begins tomorrow, are likely to...

Apparel/Garments | On 3rd May 2016

US apparel & footwear industry to remain stable

The outlook for the US apparel and footwear industry remains stable...

Courtesy: Columbia Sportswear

Apparel/Garments | On 3rd May 2016

Columbia Sportswear’s Q1 FY16 sees record growth

Columbia Sportswear reported record first quarter results in fiscal...

Interviews View All

Claudia Kersten
Global Organic Textile Standard

What benefits can MSMEs have from GOTS certification? What is the...

Agnes Etame Yescot
Fatex Fair

How do you look at the role of fashion trade shows in connecting emerging...

Brent Blum
Accenture

How do you envision the future of wearables in the fashion industry?

Mohammad Hassan
Biax Fiberfilm

<b><i>About one in every 20 patients picks up an infection while...

A. B. Telasang
Gherzi Eastern Limited

A. B. Telasang ,M-Tech in Textiles from VJTI Mumbai has 11 years of rich...

Carlos Richer
Richer Investment

Mr. Carlos Richer is the Director of Richer Investment, Diaper Consulting...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
April 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


<%@ language="VBScript" %>
feedback
We would love to hear from you about your experience using the new interface. A quick review of yours would help us give you a better experience.
Advanced Search