Home / Knowledge / News / Apparel/Garments / Riot to introduce Real Madrid merchandise in India
Riot to introduce Real Madrid merchandise in India
02
Sep '14
Riot, a youth fashion brand from BSE-listed Suditi Industries Ltd, has bagged the official apparel licensing right for Real Madrid CF club in India for a period of three years.

Real Madrid, a European football club and one of the most recognizable clubs in the world of football with a valuation of $3,440 million, has given the right to Suditi Industries to manufacture and sell fan based merchandise in India.

As part of the deal, Riot will introduce a wide range of products across categories like t-shirts, sweatshirts, shorts, boxers, polos and track pants, available in trendy colors for both men and women.

The designs will be inspired by the Real Madrid name, legal logotype and player’s images and the designs of the official numbers of the players.

Suditi had earlier won the apparel licensing rights to the recently held FIFA Wold Cup, which Suditi claims helped generate Rs 15 crore in revenue.

Pawan Agarwal, Chairman at Suditi Industries said, “The Real Madrid club license will help to open doors for future strategic partnerships and will create a strong identity for the company in the sport licensing sector.’

Mr Animesh Maheshwari, Retail head at Suditi Industries Ltd comments, ‘We are proud to associate and bag the apparel and merchandising right for one of the most popular football club Real Madrid in India.”

“Post the FIFA merchandise deal; this will be our next big step to further strengthen the brand’s space in the sports segment and expect the company’s revenue to go up by 15 to 20 % this year”, he added.

Fibre2fashion News Desk - India


Must ReadView All

Apparel/Garments | On 6th May 2016

Iran offers scope for boosting RMG exports: AEPC

Garment exporters body Apparel Export Promotion Council (AEPC)...

Courtesy: PIB

Textiles | On 6th May 2016

SVPISTM, Coimbatore to offer UG & PG courses in textiles

Coimbatore based Sardar Vallabhbhai Patel International School of...

Courtesy: Idaman Eramandiri

Textiles | On 6th May 2016

Indonesian firm bags Made in Green by Oeko-Tex

Idaman Eramandiri (IEM) has become the first textile manufacturer in...

Interviews View All

Avihay Feld
Browzwear Solutions

What are the new 3D technologies available in the market for apparel...

Pierre Wiertz
EDANA

EDANA recently collaborated with ANNA to facilitate free trade between...

Amrit Sethia
SOIE

What are the emerging trends in the intimatewear category for women in...

Iago Castro Asensio
RCfil Distribuciones S.L.

<b><i>Iago Castro Asensio, International Business Manager of RCfil...

Eamonn Tighe
Nature Works LLC

<b><i>Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of ...

Silke Brand-Kirsch
Schlegel und Partner

<b><i>Silke Brand-Kirsch, executive partner of Schlegel und Partner, a...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
April 2016

F2F Magazine

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


feedback
We would love to hear from you about your experience using the new interface. A quick review of yours would help us give you a better experience.
Advanced Search