Home / Knowledge / News / Apparel/Garments / Riot to introduce Real Madrid merchandise in India
Riot to introduce Real Madrid merchandise in India
02
Sep '14
Riot, a youth fashion brand from BSE-listed Suditi Industries Ltd, has bagged the official apparel licensing right for Real Madrid CF club in India for a period of three years.

Real Madrid, a European football club and one of the most recognizable clubs in the world of football with a valuation of $3,440 million, has given the right to Suditi Industries to manufacture and sell fan based merchandise in India.

As part of the deal, Riot will introduce a wide range of products across categories like t-shirts, sweatshirts, shorts, boxers, polos and track pants, available in trendy colors for both men and women.

The designs will be inspired by the Real Madrid name, legal logotype and player’s images and the designs of the official numbers of the players.

Suditi had earlier won the apparel licensing rights to the recently held FIFA Wold Cup, which Suditi claims helped generate Rs 15 crore in revenue.

Pawan Agarwal, Chairman at Suditi Industries said, “The Real Madrid club license will help to open doors for future strategic partnerships and will create a strong identity for the company in the sport licensing sector.’

Mr Animesh Maheshwari, Retail head at Suditi Industries Ltd comments, ‘We are proud to associate and bag the apparel and merchandising right for one of the most popular football club Real Madrid in India.”

“Post the FIFA merchandise deal; this will be our next big step to further strengthen the brand’s space in the sports segment and expect the company’s revenue to go up by 15 to 20 % this year”, he added.

Fibre2fashion News Desk - India


Must ReadView All

Ethiopia’s Kombolcha Industrial Park attracts foreign firms

Apparel/Garments | On 15th Dec 2017

Ethiopia’s Kombolcha Industrial Park attracts foreign firms

Strategic location, modern factory facilities and proximity to the...

Courtesy: 2XU

Apparel/Garments | On 15th Dec 2017

L Catterton Asia announces JV of GXG and 2XU

L Catterton Asia, the Asian unit of the largest and most global...

15 trade associations urge nations to safeguard WTO system

Apparel/Garments | On 15th Dec 2017

15 trade associations urge nations to safeguard WTO system

Fifteen trade and industry associations from across the world have...

Interviews View All

Abhishek Samdaria
Reflete

GST will certainly reduce a lot of paperwork in future

Sachin Sharma
Gem Enviro Management Pvt Ltd

There are no significant differences between virgin yarn and PET recycled...

Arvind Saraf
Triveni Sarees

e-Commerce is still evolving fast with constant flux and surprises

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Vikas Banduke

Softech Controls Private Limited (SCPL) is a part of the Cotmac Group, an...

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Madhu Jain
Madhu Jain

She grew up in the walled city of Old Delhi, completed her studies, and...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.6%
No
12.0%
Skip
18.5%

Total Votes: 92

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
62.0%
No
30.4%
Skip
7.6%

Total Votes: 92

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
87.0%
No
9.8%
Skip
3.3%

Total Votes: 92

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.5%
No
8.7%
Skip
9.8%

Total Votes: 92


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search