Home / Knowledge / News / Apparel/Garments / Cherian to run VF's Performance Apparel Innovation Centers
Cherian to run VF's Performance Apparel Innovation Centers
12
Sep '14
Dan Cherian, who earlier worked at Nike as General Manager of Nike’s Sustainable Business Lab, has joined apparel marketer VF Corp as Vice President (Global Innovation, Performance Apparel and Footwear).

In this newly created role, Dan Cherian will oversee VF’s global performance apparel and footwear Innovation Centers, where it focuses on developing game-changing advancements in apparel, footwear and accessories for its 30-plus brands.

At VF, Cherian will set global innovation strategies, shape and manage the global product innovation portfolio, and lead all supporting activities taking place at VF’s Performance Apparel Innovation Center in Alameda, Calif., and Footwear Innovation Center in Stratham, N.H.

VF introduced its Innovation Center strategy in 2013 and began to elevate innovation initiatives with existing teams to support key projects. VF’s third Innovation Center is dedicated to jeanswear and is located near its world headquarters in Greensboro, N.C.

Under Cherian’s leadership, VF Corp will assemble teams of chemists, scientists, engineers and designers for the Innovation Centers, who will combine their expertise in technology and new materials with VF’s proprietary insights and deep understanding of consumer needs.

“The knowledge acquired throughout VF’s three Centers, and the innovations that result, intend to enable VF to drive greater brand equity and value, and achieve long-term growth for its portfolio of consumer-centered lifestyle brands”, VF said.

“Our goal is to shape the future of apparel and footwear as VF has emphasized the importance of product innovation as a key growth driver for our company,” said Steve Rendle, VF Senior Vice President, Americas.

“Adding Dan to our team to lead our performance apparel and footwear initiatives further demonstrates our commitment to creating breakthrough, must-have products for consumers”, he added.

Cherian joins VF from NIKE, Inc. where he was general manager of Nike’s Sustainable Business Lab, a business development and strategic partnership function. He has also worked for Pfizer Inc. and the Boston Consulting Group.

VF Corp has a highly diversified portfolio of 30 powerful brands like The North Face, Vans, Timberland, Wrangler, Lee, Nautica, etc. (AR)

Fibre2fashion News Desk - India


Must ReadView All

Courtesy: Michael Kors

Fashion | On 25th Jul 2017

Michael Kors to acquire Jimmy Choo

Global fashion luxury brand Michael Kors Holdings Limited has reached ...

Apparel/Garments | On 25th Jul 2017

VF Corp posts $2.4 billion revenue for Q2 2017

VF Corporation has recorded revenue of $2.4 billion, up 2 per cent,...

Textiles | On 25th Jul 2017

Egypt signs agreement with UNIDO for cotton production

Egypt has signed a €1.5 million ($1.74 million) cooperation agreement ...

Interviews View All

Janak Dhamanwala & Sunil Dhamanwala
Jansun

Moving towards sustainability is also a social change

Anvita Mehra
Confidential Couture

‘It is going to take some time for Indian buyers to get accustomed to...

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Thanks for your valuable feedback. Claim your free latest sustainability e-book.


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X