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US retailer Burkes Outlet launches e-commerce website
Jan '15
Burkes Outlet, a leading off-price home and apparel retailer in the US, has launched its new e-commerce website.

Closely aligned with the company’s strategic vision for growth and expansion over the next decade, the new website offers a clean, modern design with easy-to-navigate functionality, $5 flat-rate shipping, and a content-rich website experience, the company said in a statement.

Burkes Outlet’s new website allows customers to discover new brand name products across a broad range of categories, including home, apparel, and electronics. The e-commerce platform also provides its users with an experience that emphasizes the thrill of shopping in a new store every day.

With its new website, Burkes Outlet aims to provide new merchandise and the experience of shopping in a new store every day to online users. The new website also provides social media integration and direct links to Burkes Outlet’s Facebook, Twitter, Pinterest and YouTube pages, where company and product updates will appear on a regular basis.

Dave Alves, the president of Burkes Outlet said, “We have remained in business for over 100 years by listening to our customers and building one-on-one relationships with them.”

“We are very excited about the launch of our e-commerce website and see this platform as a way to engage new customers as well as offer our existing customers the convenience of shopping from home,” he added.

He said, “We believe our customers want to look and feel their best, with money to spare, and that the latest styles, fashions and brand names should be affordable to everyone.”

Burkes Outlet is a leading off-price retailer of apparel and home fashions in the US. The company sells brand name family apparel, accessories, home fashions, women’s shoes, lingerie and fine jewellery, all at excellent values. (GK)

Fibre2fashion News Desk - India

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