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Saivana Exports starts online apparel portal Saiesta.com
Jan '15
Utilising its 20 year expertise in the fashion industry, garment manufacturer Saivana Exports has ventured into online retail with Saiesta.com, with an aim to revolutionise the women’s wear market in India.

Saivana Exports Ltd, which began operations from a car garage in 1994, now has three state of the art manufacturing facilities employing more than 700 people.

Saiesta.com, an avenue dedicated solely to women’s wear, is set to make available finest fashion wear to the people of India at a click of the mouse.

Saiesta.com promises to revolutionise the way women’s wear is sold in urban India and calls itself the country’s first income generating fashion portal, which offers entrepreneurial opportunity to women.

Saiesta offers fusion garments which come in an imaginative blend of western and Indian designs at affordable prices.

The brand has an in-house design team as well as a manufacturing unit that rolls out a new collection every two weeks.

Rajat Sikka, founder of Saiesta.com says, “We aim to make some of the world’s best collection of women’s fashion wear available to women across the country catering to multiple tastes and preferences.

“Most of our designs are an interesting blend of Indian and European trends and are certain to appeal to a large number of women in India,” he adds.

Saiesta.com is also an extremely exciting venture for women who are looking for entrepreneurial opportunities.

The portal offers an opportunity to women above 18 years of age to join them as sales associates and allows them to augment their income under its ‘Earn While Others Shop’ model.

By becoming privileged members of the site, these women entrepreneurs can earn commission on the purchases made by women referred by them.

Besides keeping up with latest trends and international fashion, the brand puts a lot of emphasis and invests heavily on advanced quality management.

It features a wide collection of exquisite pret, evening wear, and fusion garments, while designs are a blend of western silhouettes with an essence of Indian embellishments.

The soul of the designs is truly Indian with a contemporary appeal. Depending on season to season, the brand works with all kinds of fabrics including fine cotton voile, cambric, chiffon, georgette, and various other blends. (AR)

Fibre2fashion News Desk - India

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