Home / Knowledge / News / Apparel/Garments / Indian Terrain unveils new store in Vizag & Nagercoil
Indian Terrain unveils new store in Vizag & Nagercoil
02
Feb '15
Men’s apparel brand Indian Terrain has unveiled one new store each in Vizag and Nagercoil, which are located in the heart of shopping districts of the respective cities.

Indian Terrain's COO Amitabh Suri says, "We are getting very aggressive in our expansion into B and C cities and our franchising model is very strong and growing rapidly.

“Everyone is becoming fashion conscious these days and our products like khakis, cotton sweaters, crew necks, indigo polos, sport coats, wrinkle-free chinos, Irish linens, etc have found acceptance even in B and C cities,” he adds.

"Our brand sensibility incorporates true casual American sportswear which can be dressed up or down with relevant accessories and separates and also show our customers how to style themselves," he explains.

"Fashion is not just about buying pieces of clothing, they need to come together as an ensemble to fit a man's personality and outlook,” head designer at Indian Terrain, Priyank Karanam informs.

He too adds, “B and C cities are no longer behind the pack of the fashion conscious in metros and we look forward to expanding our product line to address more segments in the men's apparel market." (AR)

Fibre2fashion News Desk - India

Must ReadView All

Textiles | On 22nd Apr 2017

Strong rupee & weak trade to affect textile exporters

Textile and apparel exporters' earnings and EBITDA margins will be...

Textiles | On 22nd Apr 2017

Myntra acquires InLogg

With an aim to strengthen supply chain and logistics, Flipkart-owned...

Textiles | On 22nd Apr 2017

Aditya Birla Group launches new variant Liva Crème

After its successful launch of high quality fabric Liva in 2015,...

Interviews View All

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Rashi Menda
Zapyle

Every fifth sale we make on Zapyle is a repeat purchase

Sonia Agarwal
Whitenife

‘The terms eco-friendly and organic are common but everyone perceives them ...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
April 2017

April 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search