Home / Knowledge / News / Apparel/Garments / Olympic medals winner Missy Franklin joins Team Speedo
Olympic medals winner Missy Franklin joins Team Speedo
20
Jun '15
Five time Olympic medalist and holder of two individual world records, swimmer Missy Franklin has joined Speedo USA as their brand ambassador.

“This marks her first endorsement since becoming a professional swimmer in March 2015,” PVH Corp which owns the Speedo brand said in a press release.

As part of Team Speedo, Franklin will wear Speedo race suits when she represents the US at all major competitions globally.

“With its partnership with Franklin, Speedo continues to strengthen its leadership in competitive swimming as more Olympic gold medals have been won by swimmers in Speedo suits than any other brand,” PVH added.

“Speedo is thrilled to have Missy Franklin join Team Speedo," said Jim Gerson, president of Speedo USA.

“We are fortunate to have one of the world’s best competitive swimmers on our team as the world heads towards the 2016 Summer Olympics,” he too added.

“This partnership is about connecting our brand with someone who shares our year-round passion for the water, and can help us inspire more people to jump in,” Gerson noted.

The latest Sports and Fitness Industry Association (SFIA) research shows that swimming for fitness is the fastest growing fitness trend.

As participation in these types of activities, such as water running and water cycling, continues to increase, Speedo has chosen Franklin to lead its initiative to educate athletes.

Franklin will endorse Speedo’s entire product portfolio, from competitive suits, caps and goggles to its unique and stylish suits and accessories designed specifically for fitness in and around the water.

“I love being in the water whether I am training, competing or just having fun, and I am excited to partner with Speedo to share my passion with others and inspire them to get in the water too,” said Missy Franklin.

“Speedo is a brand I have trusted since I began swimming and am also looking forward to working with them in both the competitive swimming and fitness categories," Franklin informed.

Missy Franklin won gold in four events at the 2012 Olympic Games in London at age 17, setting a world record in the 200-meter backstroke and breaking the American record in the 100-meter backstroke.

She won gold and broke the world record as part of the 4x100-meter medley relay team and also won bronze as part of the 400-meter free relay team.

In 2013, Franklin became the most-decorated female swimmer in history at a single World Championships, winning six gold medals at the event in Barcelona.

In 2015, as a member of the University of California, Berkeley women’s swim team, she won three NCAA individual titles and set the American record in the 200-yard freestyle.

In 2008, Speedo redefined swimwear with Fastskin Lzr Racer, one of the fastest and most technologically advanced swimsuits ever created.

2011 saw Speedo unveil another world first with the Fastskin Racing System, a cap, goggle and suit designed to work together as one. (AR)

Fibre2fashion News Desk - India


Must ReadView All

Textiles | On 26th Jul 2017

Q1 2018 revenue at Raymond soars 14%

The consolidated revenue of Raymond Limited for the first quarter of...

Textiles | On 26th Jul 2017

Textile Corp of America to create 1000 jobs in Tennessee

Textile Corporation of America Inc, a leading textile manufacturer,...

Textiles | On 26th Jul 2017

Leather & footwear industry expecting incentive package

India’s leather and footwear industry is anticipating an incentive...

Interviews View All

Sunil Kumar Sharma
Loknayak JPNSSSG Ltd

'The blend of cotton–linen yarn has high demand in the domestic and...

Janak Dhamanwala & Sunil Dhamanwala
Jansun

Moving towards sustainability is also a social change

Manuj Terapanthi
Texaura

Transparent supply chain and fair trade will boost sustainable market

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Silke Brand-Kirsch
Schlegel und Partner

Silke Brand-Kirsch, executive partner of Schlegel und Partner, a leading...

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Yash P. Kotak
Bombay Hemp Company

One of the directors of Bombay Hemp Company, Yash P. Kotak, speaks to...

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Thanks for your valuable feedback. Claim your free latest sustainability e-book.


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search



X