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Snapdeal names Govind Rajan as chief strategy officer
07
Jul '15
Effective August 5, 2015, ecommerce retailer Snapdeal has named Govind Rajan in the role of chief strategy officer.

Rajan is currently serving as chief marketing officer (B2C) at Bharti Airtel, where he is responsible for revenue and market share growth, customer life cycle management, and building marketing capability.

“Concurrently, he is also serving as CEO - Airtel Money and leading Airtel's foray in the world of mobile money and payments,” the online retailer informed in a press release.

Before joining Airtel, Govind was with Hindustan Unilever (HUL) and had joined HUL as a management trainee in 1997 before serving in various marketing and leadership roles.

In his over 15 years at Unilever, he worked across a diverse range of categories and also led sales teams in varied terrain and a wide variety of channels from modern trade to rural markets.

He last served as regional vice president South Asia for Skin Cleansing at HUL and prior to that as vice president for the Skin Care business.

His portfolio included marquee brands such as Dove, Ponds, Fair & Lovely, Vaseline, Lakme, Pears, Lifebuoy and Lux.

In these roles he was responsible for driving the P&L, portfolio management across brands, building new categories such as body lotions, face-wash and also lead market execution.

Govind has a Masters in International Business from Indian Institute of Foreign Trade (IIFT) and a Bachelor’s Degree in Mechanical Engineering from the University of Madras.

In February 2010, Kunal Bahl along with Rohit Bansal started Snapdeal and today has the widest assortment of over 12 million products across 500 diverse categories from thousands of regional, national and global brands.

With millions of users and 150,000 sellers, Snapdeal delivers to more than 5000 cities and towns in India.

With its acquisition of Freecharge in 2015, a leading mobile transactions platform, Snapdeal has become the largest mcommerce company in the country.

Snapdeal has partnered with several global investors and individuals such as SoftBank, BlackRock, Temasek, eBay Inc., Premji Invest, Intel Capital, Bessemer Venture Partners, Ratan Tata, among others. (AR)

Fibre2Fashion News Desk - India

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