Home / Knowledge / News / Apparel/Garments / Flipkart launches 20 collection stores across India
Flipkart launches 20 collection stores across India
Jul '15
India's leading e-commerce firm, Flipkart, has launched 20 stores in 10 cities to let its customers collect the items they ordered online at their convenience, according to media reports.

The service has been launched in collaboration with Flipkart's logistics partner Ekart. The pilot project had received an overwhelming response from customers with more than 80 per cent of shipments picked up through the stores, over a period of 6 months. Flipkart plans to open 100 such stores by March 2016.

The initiative aims to address issues such as unavailability of customers during delivery and restricted entry of delivery boys into IT parks, gated communities and educational institutions.

Neeraj Aggarwal, Flipkart's senior director of delivery operations, said, “Getting logistics right is extremely crucial for e-commerce companies. Our efforts are focused on expanding our delivery network, without compromising on the customer service levels and expectation. We believe this model is a resolution to customer unavailability issues, as it offers consumers a choice to adjust the delivery time and location according to their convenience.”

“We also plan to offer several value-added services at these experience zones to enhance customer engagement. Services like instant returns, spot trials, open box deliveries and exclusive product demos will also be rolled out in the near future,” Aggarwal added.

But Flipkart's “click and collect” model is not new. One of its main rivals, Amazon, has a similar arrangement in the US. The move improved customer service as it avoided the need for them to have to wait around for ordered items due to a missed delivery.

Bengaluru, Mysore, Ahmedabad, Delhi, Kolkata, Pune, Vellore, Gurgaon, Vadodora and Surat are the 10 cities where the Flipkart stores will operate from. (SH)

Fibre2Fashion News Desk – India

Must ReadView All

Textiles | On 24th Oct 2016

Indian govt plans roadshows to promote textile exports

The Indian government has planned to conduct roadshows to boost the...

Textiles | On 24th Oct 2016

TPP may hit roadblock

The 12-member Trans-Pacific Partnership (TPP) that was signed earlier ...

Textiles | On 24th Oct 2016

Baba Ramdev’s Patanjali to enter textile manufacturing

Patanjali Ayurved, an enterprise initiated by yoga guru Baba Ramdev,...

Interviews View All

Vasanth Kumar
Max Fashion India

‘Traditional high-street retailers are now willing to offer franchisees to ...

Evelyne Cholet

‘France had a reputation of being big in new ideas, but poor in marketing...

Nuno Venda

‘There has been an increase in demand for water based inks, rather than...

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Pranav Mishra

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies

October 2016

October 2016

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Browse Our Archives


Advanced Search