Home / Knowledge / News / Apparel/Garments / 2008 AHEAD Men's Authentics line 'PERFORMANCE'
2008 AHEAD Men's Authentics line 'PERFORMANCE'
19
Feb '08
AHEAD continues to build on the extraordinary success of the Men's Authentics with the introduction of the 2008 Spring Collection. The hallmark of AHEAD's Authentic line is its ability to coordinate easily with the golfer's basic wardrobe of khaki, navy and black. Based on the success of the 2007 collection, AHEAD has expanded its successful performance line of polos and outerwear.

"Golfers are looking for apparel that complements their wardrobe, not replaces it," said Jeff Waller, national sales manager, AHEAD. "They're demanding performance benefits from a great quality shirt that comfortably fits the average guy, that is priced right and has fantastic ornamentation. Additionally, they want apparel that is easy to care for. Our current success can be credited to delivering on all these measures."

The foundation of 2008 AHEAD Men's Authentics line is PERFORMANCE. All the garments feature technical performance fabrics to keep golfers cool, dry and most importantly comfortable throughout the round. The line features four types of performance tops.

• CoolMax FX - in combination with CoolMax technology, CoolMax FX delivers breathable garments that combine moisture management construction to keep golfers cool and dry with the added benefit of an odor management system to keep clothes smelling fresher longer.
• Hybridwear - a perfect combination of performance and comfort, the popular AHEAD Hybridwear line combines the feel, comfort and care of cotton with hi-tech fabrics. This hybrid blend combines the benefits of moisture wicking performance with the easy care of cotton.

• Quick Dry Performance Poly - the quick dry 100% polyester performance polos feature moisture wicking attributes to keep the garment dry and cool plus an odor protection finish to keep it fresh.
• Mercerized Performance Polos - the 100% cotton, 60's 2-ply double mercerized polos feature a moisture wicking finish that provides golfers the added benefit of keeping dry and cool while enjoying the classic look and soft feel of mercerized cotton.


Must ReadView All

Market share of Indian textile items expand in 13 nations

Textiles | On 11th Dec 2017

Market share of Indian textile items expand in 13 nations

Thirteen countries — Germany, France, Italy, the United States,...

Courtesy: EUBrasil

Textiles | On 11th Dec 2017

Euratex, ABIT welcome negotiations for EU-Mercosur FTA

European Apparel and Textile Confederation (Euratex) and the...

Most firms expect no change in investment plans: CII survey

Textiles | On 11th Dec 2017

Most firms expect no change in investment plans: CII survey

Despite visible optimism in Indian industry with the Confederation of ...

Interviews View All

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Anavila Misra
Anavila Collection

Fashion shows are also encouraging and highlighting sustainable fashion

Top executives
Textile & apparel bodies

The decision is transformational

Ravindra Jain, Ashish Baid

Oswal Prints Private Limited has been manufacturing and exporting ethnic...

Harsh Shah

Established in 1956 with a small beginning, Embee today manufactures a...

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Iago Castro Asensio
RCfil Distribuciones S.L.

Iago Castro Asensio, International Business Manager of RCfil...

Urs Stalder
Sanitized AG

Urs Stalder, CEO, Sanitized AG, talks about the increasing use of hygiene...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

December 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Planning to Take the Leap towards
Sustainability?

Do you see sustainability as a route to business growth?

Yes No

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes No

Active Poll

Do you see sustainability as a route to business growth?

Yes
69.2%
No
12.1%
Skip
18.7%

Total Votes: 91

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes No

Active Poll

Do you think the sustainability space has the needed tools and resources available for a business to lead change?

Yes
61.5%
No
30.8%
Skip
7.7%

Total Votes: 91

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes No

Active Poll

Do you think adopting a sustainable approach will be a profitable move for your business?

Yes
86.8%
No
9.9%
Skip
3.3%

Total Votes: 91

Thanks for your valuable feedback. Claim your free latest sustainability e-book.

Active Poll

Do you want the world to know about your sustainability journey and your business’ environmental footprint?

Yes
81.3%
No
8.8%
Skip
9.9%

Total Votes: 91


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search