Home / Knowledge / News / Apparel/Garments / Next partners with promom couture of Oprah Winfrey fame
Next partners with promom couture of Oprah Winfrey fame
21
Mar '08
Next Inc an emerging leader in the sportswear products industry, announced that it has signed a definitive fulfillment agreement with promom couture, best known as being the original maker of “the tshirts that celebrate motherhood” as seen on Oprah. Celebrity moms such as Cindy Crawford, Sela Ward, Mira Sorvino and Heidi Klum all have been seen wearing them.

The Atlanta-based company's graphic tees, with such messages as “Rock N Rule Mom,” “Grateful Mom,” “Totally Mom,” “All Natural Mom,” “no preservatives added,” and many more, are available online and at select boutiques across the country.

The core of the brand is a selection of fun, stylish and chic tshirts – with messages all aimed at communicating that moms are vital, healthy, beautiful, balanced, together women who feel comfortable with the choices in life that they make, whatever those choices may be.

Promom couture President and Founder Vicki Stern-Brown stated, “We are redefining motherhood, one mom at a time. Fans of the line include numerous celebrity moms such as Cindy Crawford who featured promom couture as one of her 'favorites' on Oprah! As demand for our offerings continues to increase, it was imperative that we partnered with a company like Next that understood the importance of working with us to facilitate growth while also preserving brand integrity.

Their ability to provide us with a seamless fulfillment program, and their similar corporate culture including a truehands-on management style, makes them acutely aware of the importance and value of remaining true to our loyal customers and ourselves.”


Must ReadView All

Courtesy: Raymond

Apparel/Garments | On 28th Jun 2017

Raymond plans to invest Rs 1,400 crore in Amravati plant

Raymond, Indian textiles and apparel major, has decided to invest Rs...

Textiles | On 28th Jun 2017

GST and textiles industry: Analysis and opinion

The Goods and Services Tax (GST) is at long last all set to be rolled ...

Textiles | On 28th Jun 2017

India probing dumping of polyester yarn by China

Indian government is probing anti-dumping allegations against a...

Interviews View All

Neel Sawhney
One Friday

‘The share of kidswear segment in the online sector is still small in...

Karan Suratwala
Key Textile Accessories Private Limited

Chinese imports are destroying the supply chain

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Larry L Kinn
Suominen Corporation

Larry L Kinn, Senior Vice President - Operations Americas of Suominen...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

news category


Related Categories:
July 2017

July 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


E-News Insight
Subscribe Today and Get the
Latest News Update in Your Mail Box.
Advanced Search