Home / Knowledge / News / Apparel/Garments / Pierre Cardin set to enter market via Arvind Brands
Pierre Cardin set to enter market via Arvind Brands
08
May '08
Arvind Brands, division of Arvind Mills Ltd announced that it has signed an exclusive license agreement with The Hartmarx Corporation.

As a part of the agreement, Arvind Brands will have exclusive rights to design, distribute and retail in India, Hart Schaffner Marx, Pierre Cardin and Sansabelt – global brands reputed in the men's apparel segment.

Hartmarx Corporation is America's largest men's tailored clothing company, catering to 40% of the tailored clothing market in US.

The company currently manages more than 35 brands either owned or licensed. Focused on the young, ambitious and contemporary minded men, Hartmarx through its iconic brands like Hart Schaffner Marx, Pierre Cardin and Sansabelt offers a wide range of formal dressing for men with a classic American style.

Hartmarx processes a proud tradition of product quality and innovation, backed by valued relationships with the retail partners.

The three brands - Hart Schaffner Marx, Pierre Cardin and Sansabelt will be distributed through large departmental stores and multi branded outlets.

Mr. Homi Patel, CEO of Hartmarx said, "We are extremely excited to be working with the group at Arvind Mills on the introduction of the Hart Schaffner Marx, Sansabelt and Pierre Cardin brands in India and look forward to a long and mutually beneficial relationship for both companies."

"The tie up with Hartmarx Corporation, USA's No. 1 tailored clothing company, will not only add strength to our portfolio but will also help us in taking a dominant position in the suits market.

Must ReadView All

Textiles | On 19th Jan 2017

Pakistan imposes duty on Indian fine cotton yarn

A provisional countervailing duty ranging from Rs 26.89 to Rs 55.8 a...

Textiles | On 19th Jan 2017

Union Budget: Textile sector expects excise duty revisions

Excise duty on man-made fibres should be reduced to bring it on par...

Union textiles minister Smriti Irani at the inauguration of IIGF in New Delhi with textiles secretary Rashmi Verma and other dignitaries. Courtesy: PIB

Apparel/Garments | On 19th Jan 2017

Ministry to reimburse apparel exporters for state levies

The textile ministry has received a sum of Rs 500 crore from the...

Interviews View All

Yash Agarwal
Hitansh Online

Every market region has its own culture and trends

Siddharth Biyani
Mangalam Industries Pvt Ltd

‘The manufacturing sector is improving day-by-day, becoming better in...

Akash Khetan
Narayan Tex Fab

I find it hard to find professionals in Surat

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Giorgio Mantovani
Corman S.p.A

Giorgio Mantovani, MD of Corman, with a presence in both Milano and New...

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer Prathyusha Garimella is known for blending...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
January 2017

January 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search