Home / Knowledge / News / Apparel/Garments / Zegna inspires Aussie wool industry with outlook
Zegna inspires Aussie wool industry with outlook
29
May '08
Fashion royal, Count Paolo Zegna di Monterubello, president of the Ermenegildo Zegna Group, has given the Australian wool industry encouraging praise, saying that he is 'confident' the industry will phase out mulesing by 2010.

Whilst in Sydney for the 29th Ermenegildo Zegna Vellus Aureum International Trophy, Count Zegna spoke about the future of the industry.

"We respect the efforts of the growers to do the job properly. I think they respect what we have done for wool."

"I think that mulesing today whether we like it or not, is the best of the worst. Not to mules the animal would make most of them die in a terrible way."

"Zegna and the Italian industry has reminded AWI that we want to receive constant updates on where they are in this process. We are confident it will be solved."

As head of the world's largest producer of high-end menswear, Count Zegna also highlighted the importance of youth to the fibre's future.

“We need to talk their language, understand what excites them – it needs to mean something to them and be innovative and fashionable.”

No doubt Australian Merino wool will be taken to the youth market through shop windows everywhere under the Zegna label as the company continues its aggressive expansion campaign.

Zegna has recently opened stores in Sydney, Sao Paulo, Brazil, and its first flagship store in the US in New York.

Wool Is Best

Must ReadView All

Textiles | On 28th Mar 2017

India may impose duty on elastomeric filament yarn

The Government of India is likely to impose anti-dumping duty on...

Courtesy: Lee Cooper

Apparel/Garments | On 28th Mar 2017

CCI clears FLFL proposal to divest Lee Cooper

The Competition Commission (CCI) of India has approved the proposal...

Textiles | On 28th Mar 2017

Bardoli CEFC to benefit south Gujarat MSMEs

India’s first common engineering facility centre (CEFC) at Bardoli,...

Interviews View All

Karan Toshniwal
Orange O Tec

Contemporary industry is paying more and more attention to the...

Rashi Menda
Zapyle

Every fifth sale we make on Zapyle is a repeat purchase

Amardeep Singh
Orient Craft

'In export markets, the trend in terms of embroidery, is towards matte...

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Johan Berlin
InvestKonsult Sweden AB

Investkonsult Sweden AB has been buying and selling second-hand textile...

Marcel Alberts
Eurofibers

Coating at a fibre level is a practice not usually seen in the...

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH
March 2017

March 2017

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

SUBSCRIBE


Browse Our Archives

GO


eNEWS
Insights
Subscribe today and get the latest News update in your mail box.
Advanced Search