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Royce sells majority stake to largest specialized hosiery producer
30 May '08
2 min read
Royce Too LLC announced that it has sold a majority stake of the company to Okamoto Corporation, Japan's largest specialized hosiery producer.
The transaction will provide Royce with new opportunities to expand into the private label and specialty brand businesses while offering Okamoto a foothold into the U.S. market through Royce's extensive marketing and distribution networks.
Royce holds licensing agreements with Dockers, Nautica, and Nine West and supplies leg wear to national chain stores such as Belk, Bon-Ton, Fred Meyers, JC Penney, Kohl's, Macy's, Mervyns and Sears. Okamoto is expecting to sell the Cross Pro brand of athletic and outdoors socks as well as its other proprietary brands and products through the Royce Too sales and distribution network.
"In addition to generating additional sales of our current licensed products, our partnership with Okamoto will provide us with new opportunities to widen our distribution base in both the private label and specialty brand businesses," said Bob Boglioli, President and CEO of Royce Too. "We are excited to be working with Okamoto and look forward to offering their top-selling brands to our customers."
"The purchase of Royce, one of the leading hosiery companies in the United States, is another key step in our efforts to expand into the international marketplace," said Tetsuji Okamoto, President of Okamoto Corporation. "By combining our technical and product development skills with Royce's wide-ranging sales channels, we will be able to build new relationships and market our products more effectively."
The transaction will provide Royce with new opportunities to expand into the private label and specialty brand businesses while offering Okamoto a foothold into the U.S. market through Royce's extensive marketing and distribution networks.
Royce holds licensing agreements with Dockers, Nautica, and Nine West and supplies leg wear to national chain stores such as Belk, Bon-Ton, Fred Meyers, JC Penney, Kohl's, Macy's, Mervyns and Sears. Okamoto is expecting to sell the Cross Pro brand of athletic and outdoors socks as well as its other proprietary brands and products through the Royce Too sales and distribution network.
"In addition to generating additional sales of our current licensed products, our partnership with Okamoto will provide us with new opportunities to widen our distribution base in both the private label and specialty brand businesses," said Bob Boglioli, President and CEO of Royce Too. "We are excited to be working with Okamoto and look forward to offering their top-selling brands to our customers."
"The purchase of Royce, one of the leading hosiery companies in the United States, is another key step in our efforts to expand into the international marketplace," said Tetsuji Okamoto, President of Okamoto Corporation. "By combining our technical and product development skills with Royce's wide-ranging sales channels, we will be able to build new relationships and market our products more effectively."
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