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Limited Too/Justice stores offers iCarly line of apparel
10
Jun '08
Nickelodeon & Viacom Consumer Products (NVCP), the world's leading television-based licensing organization, will announce the first consumer products based on the live-action tween series iCarly at the Licensing 2008 International Show.

Headlining the list of products for the hit television series will be a CD from Nickelodeon Music, as well as apparel and electronics, all hitting shelves in June.

A multi-platform entertainment experience that combines the TV screen with a real-life companion website, iCarly is the second highest-rated live-action series on all of cable among both kids 6-11 and 9-14, according to Nielsen Media Research.

"iCarly is truly innovative in how it incorporates user-generated content into every show," said Leigh Anne Brodsky, President, NVCP.

"Our licensees understand how special this property is, so we've developed a merchandising program that delivers the same unique qualities that have made the show already such an enormous hit."

The iCarly merchandising program will kick off this June with the eagerly awaited album entitled "iPlaylist." The album will contain exclusive tracks from multi-platinum popular artists including: Natasha Bedingfield; Avril Lavigne; Good Charlotte; and Sean Kingston, and three tracks from iCarly star Miranda Cosgrove.

The album will also include the series' theme song, "Leave It All to Me" (featuring Drake Bell), which recently charted on the Billboard Hot 100.


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