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SanMar debuts 2009 Apparel & Accessories Catalog
Aug '08
SanMar Corporation, a leading supplier of imprintable apparel and accessories, is debuting its 2009 Apparel & Accessories catalog.

With 452 pages featuring over 875 products, this year's catalog is the largest to date and is releasing in time for the crucial fourth-quarter selling season.

“This year, our tried and true meets new,” says Lee Strom, senior marketing manager. “We've including all of our customer favorites and industry staples, in addition to over 180 new styles making the 2009 Apparel & Accessories catalog an essential customer tool.

Customers will also find something for every client budget from our extended colors and styles in the Tiger Woods Collection to our Port & Company Essential T-Shirt.”

Among the debuting products, this year's catalog will also premier six styles from New Era, the world's largest sports-licensed headwear company and the supplier of the official on-field cap of Major League Baseball.

Under an agreement reached earlier this year, SanMar will become the exclusive supplier of New Era to the corporate identity market.

“With so many products this year, it was our highest priority to make this an easy-to-shop catalog that engages and inspires our customer's buying audience,” explains Strom.

Improved shopping ease includes color-coded tabs for easy flipping and navigation, while the growing offering of occupational workwear means that this year's catalog will debut an entire section devoted to workwear.

Product highlights this year include new men's and women's non-iron wovens available from Port Authority. And Sport-Tek is introducing an entire family of Dry Zone technical moisture-wicking knits in men's, women's and youth options.

Outerwear has also been a strong performer in the industry, so SanMar is pleased to meet the demand with 18 new outerwear styles, ranging from lightweight soft shells to heavyweight parkas.

The 2009 Apparel & Accessories catalog will be available early August. Options for the catalog include custom imprinting on the front and back covers, and priced and un-priced versions.

SanMar Corporation

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